Team-BHP > Motorbikes

Thread Tools Search this Thread
Old 10th December 2009, 10:40   #1
Senior - BHPian
Parm's Avatar
Join Date: Jul 2008
Location: in a Toyota!
Posts: 2,728
Thanked: 675 Times
Default Hamara Bajaj rides into its sunset

A whole generation grew up in the 60s, 70s and 80s, dreaming of owning it. Bajaj scooters, one of the aspirations of the Indian middle class for decades, will soon be part of history.

After selling scooters for over 50 years, Bajaj Auto, the company which developed a scooter market with its popular Hamara Bajaj campaign invoking trust and reliability, today said it is phasing out scooter production, keeping the focus on motorcycles.

The company, which came into existence in 1945 as Bachraj Trading Corporation Private Limited, said it will exit the scooter market because it doesn’t see much sense in it.

“The scooters did not sell according to our expectations. We are making hardly 1,000 scooters a month. If we have to be a motorcycle specialist, we have to make a sacrifice,” Bajaj Auto managing director Rajiv Bajaj told reporters in New Delhi at the launch of its 135-cc Pulsar.

Hamara Bajaj rides into its sunset
Parm is offline  
Old 10th December 2009, 10:50   #2
REMU's Avatar
Join Date: Oct 2009
Location: Permanent Parking: KL01, Temp Parking: KA03
Posts: 60
Thanked: 0 Times

Chetak was ofcourse counting its days, until BAJAJ decided to put it into sleep.

Hamara bajaj ad is still fresh in every indian's mind. On reading the news I could see a sunset in my dad's face

He still remembers the day when the agent asked him to pay a premium for early delivery for booked scooter. He went on with Lamby.

After 15 years he got his Chetak 12v electronics. It was like a dream come true for him.

I still curse my childhood brain for persuing dad to sell his lamby but atleast I am confident I will do what ever to protect the Chetak. A living legend.
REMU is offline  
Old 10th December 2009, 11:11   #3
RP_812's Avatar
Join Date: Jul 2009
Location: Bangalore
Posts: 128
Thanked: Once

Sad to see such a vehicle go into the 'sunset' but one way I think it is a good thing for Bajaj.

But my first ride was a Bajaj , it was a great vehicle. It was handed down to me by my father. We hardly ever serviced the blessed vehicle and it kept running.
Think it was in my house for more than 15 years , serviced hardly 5 times.

I think the man we sold it to rode the scooter till about 2 years back , and when asked , he also never serviced it.

Why dont they make more of those kinds of vehicles nowadays ?
RP_812 is offline  
Old 10th December 2009, 11:18   #4
Senior - BHPian
beejay's Avatar
Join Date: Apr 2009
Location: The Nilgiris
Posts: 1,922
Thanked: 116 Times

We must admit that somethings definitely need to go. There is no point hanging on to something only for the nostalgic factor. For that one can buy a used one and maintain the same till end.

However the Bajaj Chetak is one legend in the Indian scooter scene. I am sure most of the families would have definitely owned one. My dad owned one too. I learned to ride on that. Which was later upgraded to a Vespa T5. To be honest I liked the T5 over the Chetak. However they made a swift exit soon after and Chetak was cosnsitent in the market.

beejay is offline  
Old 10th December 2009, 11:44   #5
Senior - BHPian
esteem_lover's Avatar
Join Date: Jul 2006
Location: Madras/Py
Posts: 7,555
Thanked: 459 Times

Sad to see them go. My first 2 wheeler was a super. So no more slanting to a side & kicking.
esteem_lover is offline  
Old 10th December 2009, 11:49   #6
Senior - BHPian
TheARUN's Avatar
Join Date: Sep 2008
Location: Bangalore
Posts: 1,275
Thanked: 508 Times

Don't belive what the BAJAJ guys say.

I remember, a few years ago, Rahul Bajaj went to town saying that BAJAJ will be exiting the 100cc segment and that the future is with 125cc bikes, that PLATINA will be thier last 100cc model, blah blah

Then a few months down the line he ate his own words and now they have the DISCOVER 100.

They are shrewd businessmen first, the scooter will never die, watch this space
TheARUN is offline  
Old 10th December 2009, 12:01   #7
Senior - BHPian
safari_lover's Avatar
Join Date: Feb 2007
Location: Bengaluru / Bagdal
Posts: 1,081
Thanked: 487 Times

Guys, Bajaj has stopped producing the Chetak since 2006. It is just stopping the production of their gearless scooter Krystal, which sold just 250 in November.

BTW, Bajaj wants to become World no. 1 in motorcycles sales! Which is very ambitious. Do you people think it's possible?

There's a gap of 5 million units between Honda and Bajaj!

Last edited by safari_lover : 10th December 2009 at 12:03.
safari_lover is offline  
Old 10th December 2009, 12:03   #8
thiyags22's Avatar
Join Date: Dec 2006
Location: Madras / Bangalore
Posts: 148
Thanked: 8 Times

My first wheelie was on a chetak and it was 100% unintentional.
thiyags22 is offline  
Old 10th December 2009, 12:05   #9
Senior - BHPian
hillram's Avatar
Join Date: Apr 2007
Location: Hyderabad
Posts: 2,904
Thanked: 1,150 Times

Sad to hear that Bajaj Chetak scooters are heading for a halt.names after the famous horse of Rana Pratap,which was known for its energy and uninterrupted run,inspite of battle wounds..Chetak scooters are a simily to this legend.
hillram is offline  
Old 10th December 2009, 12:33   #10
kraft.wagen's Avatar
Join Date: Oct 2009
Location: LA <---> Coimbatore
Posts: 957
Thanked: 278 Times

This is really sad, I can still remember the days when i started to learn 2Wheelers on this legend machine. More sad that i wasn't successful in trying to stop my dad from selling Chetak. This will definitely go into the books of the legend machines.

Last edited by kraft.wagen : 10th December 2009 at 12:34. Reason: edit
kraft.wagen is offline  
Old 10th December 2009, 12:34   #11
Senior - BHPian
Gansan's Avatar
Join Date: May 2009
Location: Chennai
Posts: 3,638
Thanked: 1,268 Times

Guys, the only Bajaj scooter that was a legend was the Chetak and it went out of production a couple of years ago. They are now about to discontinue their gear less models, which were worthless anyway.

I never liked the Chetak even in it's heydays, and never thought of buying one. But when it went out of production, wanted to buy it for the nostalgia. So got hold of a used one two years ago for Rs 2500/- But could never get used to it even after riding it around for three months, so got rid of it for Rs 2000/- and forgot all about it till I saw this thread!

But the ad jingle is evergreen in my memory!
Gansan is offline  
Old 10th December 2009, 12:45   #12
powertrain's Avatar
Join Date: Oct 2009
Location: Mumbai
Posts: 603
Thanked: 429 Times

I think Bajaj is looking at the market ina wrong way. Bajaj has trouble selling 1000 units & just look at Honda. They just cant make enough of Activas!!!!!! So obviously, there is a market for gearless scooters !!!!!!!!!! It's just that Bajaj wants to concentrate at the bike market. The Kristal just cant hold a candle to the Activa,thats it.
In that sense Honda & Suzuki should concentrate on just bikes & not cars !!!!!!!

Last edited by powertrain : 10th December 2009 at 12:46. Reason: typo error
powertrain is offline  
Old 10th December 2009, 13:44   #13
Join Date: Oct 2008
Location: Bangalore
Posts: 86
Thanked: 35 Times
Default Good Riddance

I would say good riddance. We may feel nostalgic but Bajaj peddled the same design till Honda forced them out of market with Activa. Just think about those poor brakes, back breaking shocks, tilt & kick strategy, lack of flat foot board.

They cannot sell them anymore, so are making this story of concentrating on just bikes. Mr.Bajaj had once announced that they would stop making 2 stroke auto rickshaws but never actually did that.
kreddy is offline  
Old 10th December 2009, 16:09   #14
Senior - BHPian
MileCruncher's Avatar
Join Date: Jan 2009
Location: Mumbai
Posts: 4,121
Thanked: 447 Times

Reading the news in the ET in morning brought back fond memories of my childhood. My dad at the start of his career in 196x had bought a Bajaj 150 which was one of the few original Vespa 150s that came into the market. It was with our family till about 1990s when my dad sold it off to a neighbour in Kanpur who also used it for quite sometime. Dad again bought a Chetak sometime in 1989 in black as the regular booking would have taken about 1.5 years. I learnt riding a 2 wheeler on that and it was with us without any problem till about 2001 when it was given off to one of our family friends.

Bajaj Chetak had become the ubiquitous symbol of Indian Middle Class till early 2000 when the title was taken over by M800. I still fondly remember the "Buland Bharat ki Buland Tasveer" Ad having a Chetak with stepney having "Chunnu Munnu te Papa di Gaddi".
MileCruncher is offline  
Old 10th December 2009, 16:24   #15
Join Date: Sep 2009
Location: Chennai
Posts: 340
Thanked: 31 Times

What happened to the release of Bajaj "BLADE"?. It was displayed in 2007 AutoExp (i guess). So, no more gearless scooters from bajaj ... I was very eager to buy "BLADE" if it launched..
Jebs is offline  

Most Viewed
Thread Tools Search this Thread
Search this Thread:

Advanced Search

Copyright ©2000 - 2020,
Proudly powered by E2E Networks