Go Back   Team-BHP > BHP India > Team-BHP Reviews > Official New Car Reviews


Reply
 
Thread Tools Search this Thread
Old 4th December 2018, 03:28   #46
BHPian
 
Join Date: Mar 2017
Location: Kolkata
Posts: 133
Thanked: 149 Times
Default Re: 2018 Ford Aspire Facelift : Official Review

Pricing has been spot on. DZire simply feels really expensive. Specially with the feature list, you are always getting a variant higher at the same price of any variant of DZire.

Ford is taking customer feedback really well. Most of the changes are something any existing owner or potential customer may suggest after owning or driving the previous gen Aspire.

But as always, sky is the limit. As an owner of previous gen Aspire, I would have liked below points taken care of,

1. May be its purely personal, but I don't like the alloys. To me, the Figo Sports black alloy RIMs are best looking so far. Even as whole design, I personally like the previous sports edition over this facelift design.

2. TDCi clutching is really an issue for me when compare to Maruti DDiS. No, its not that hard and you get used to it in a few days. But when you compare it with likes of DZire, it does feel hard. Specially if you spend a lot of time in B2B city traffic. Since they now have a new gear box, I wish if they should have done something about the hardness of this clutch.

3. I regularly drive the previous gen Aspire in peak hours of Kolkata city traffic. Mind you, in summer the temps do touch 45+ and yes A/C is supper effective. But there is still the need of rear A/C vents. Do you all remember that old TV ad of Bluestar office A/C, where part of the office feels like north pole and other parts are like hot sahara desert? At times I do feel such behind the wheel as the rear passengers may want me to speed up the blower but that makes people in front feel cold and uncomfortable. Its not that rear bench feels hot but breeze in face require a bit higher blower settings than what the onboard temperature sensor feels. I wonder, how much extra it may cost Ford to add a simple rear blower like XCent? Even the new DZire gets it and non car people, specially the family members love this feature. This one piece of plastic box with couple of PC chassis fans make them feel premium.

4. Indians are cost conscious, they are not miser. Indians do look for value for money but they do understand the difference between cheap and VFM. Prime example is Swift or Baleno. Alto sales are getting out numbered with a car costing double. DZire AGS ZDI+ is priced close to VW Ameo 1.5 TDi DSG. Those examples aren't enough to dare for a superior dual clutch auto box for TDCi?

5. Ford should have given more efforts on their speedo console design. MID has improved with all the needed information but it still feels outright boring.

6. ESC + TCS on FreeStyle 1.5 TDCi Manual but skipping that in Aspire. Why? Is it because of cost? Allow this as optional in higher model but why skipping it altogether when you have already invested for RnD and both share same platform/interior and other parts. It makes no sense to me.

The facelift has addressed every other ownership wish and adopted to the market demand excellently. It is a drivers dream. Excellent FE (specially from this TDCi) with an explosive engine. When you garnish this dish with satisfactory and super cheap service experience, its simply impossible to say no this car.

Last edited by NaXal : 4th December 2018 at 03:33.
NaXal is offline   (2) Thanks Reply With Quote
Old 4th December 2018, 08:54   #47
Senior - BHPian
 
sandeepmohan's Avatar
 
Join Date: Feb 2010
Location: Wellington
Posts: 2,175
Thanked: 2,089 Times
Default Re: 2018 Ford Aspire Facelift : Official Review

A well executed update to a car that was already pretty good. The new petrol engine was much needed.

I am not sure what it is like to buy a Ford today. The last time I walked into a Ford showroom, there was not much interest in selling any of their cars. If they can improve their sales pitch, there is no reason why this car should not sell. Forget trying to catch up with the best, the target should be to beat you closest competitor which is surprisingly a TATA.

Last edited by sandeepmohan : 4th December 2018 at 08:55.
sandeepmohan is offline   Reply With Quote
Old 4th December 2018, 11:24   #48
Newbie
 
Join Date: Mar 2008
Location: Mumbai
Posts: 9
Thanked: 13 Times
Default Re: 2018 Ford Aspire Facelift : Official Review

Having owned the New Figo & doing the TD of Freestyle & New Aspire; agree with all the points covered in the review. Very well written review, thanks.

With all the hype around build quality; I guess its only relative to yesteryear's Ford which has set high benchmarks. My 3 year old Figo still holds well despite seeing smooth & not so smooth roads. The Figo twins are still better built then most others in this segment.

While purchasing Figo; had to let go off Aspire only because of beige interiors & my fetish for black interiors , like others I also wish they provide an option for all black theme.

The new petrol engine, while no snorter, but is clearly much more punchy then the erstwhile 1.2 & the better profile tyres do make their presence feel by providing much better handling.
yogeshsom29 is online now   (1) Thanks Reply With Quote
Old 6th December 2018, 10:19   #49
Newbie
 
Join Date: Aug 2018
Location: Bangalore
Posts: 13
Thanked: 19 Times
Default Re: 2018 Ford Aspire Facelift : Official Review

Not seeing enough discussion on this, so really wanted to post this, even though it might be construed as slightly off-topic...

What's up with Ford and MIDs? Except the Endeavor, the MIDs on all Ford cars are disappointing. While MIDs hold a minimal importance to the overall design of the car, the Ford MIDs are such a turn-off!

Cars much cheaper than, say, an Ecosport Titanium, have so much more to offer with animations during start-up and shut-down, colored indications and an ever-improving, interactive UI. All this, while Ford continues to come up with new cars in late-2018 which have a monochromatic MID with pixellated font and virtually zero interactive features. And while Ecosport at least manages to get a half-decent MID in the S-variant, the Freestyle and Aspire seem to provide no relief whatsoever despite the choice in variant. You just have to go for that tiny, bottom-of-the-console MID, which looks like it was added as an afterthought.

Everywhere in the stories of those buyers who chose the Ecosport Titanium S over the Titanium + variant, you will hear the absolutely horrid MID of the Titanium+ (and lower variants) mentioned. It does have a small yet subtle impact on the buying decision.

Is there a reason behind this? Possibly the crazy cost-cutting drive that Ford has recently been on ended up excluding the re-design of the MID for their cheaper offerings!

I wonder if anyone feels as strongly about the Ford MIDs as I do.
EcoFox0718 is offline   (2) Thanks Reply With Quote
Old 6th December 2018, 12:31   #50
BHPian
 
arindambasu13's Avatar
 
Join Date: Apr 2008
Location: Bangalore
Posts: 517
Thanked: 215 Times
Default Re: 2018 Ford Aspire Facelift : Official Review

Quote:
Originally Posted by EcoFox0718 View Post
I wonder if anyone feels as strongly about the Ford MIDs as I do.
I am pretty sure everyone who is in the market for a Ecosport/ Aspire feel equally strongly about this, and are appalled at the new Ecosport's basic MID. However, since in the big picture the car is otherwise feature loaded and does offer a lot of value, I guess buyers choose to live with this one shortcoming or ignore it to the extent possible.

Not everyone is willing (and quite understandably so) to spend a few lakhs more to upgrade to the S variant just for this, so they would stick to the Titanium/ Plus variants, as the case may be.
arindambasu13 is offline   (2) Thanks Reply With Quote
Old 7th December 2018, 13:59   #51
BHPian
 
Join Date: Dec 2010
Location: Delhi,Allahabad
Posts: 302
Thanked: 219 Times
Default Re: 2018 Ford Aspire Facelift : Official Review

Quote:
Originally Posted by blackwasp View Post
The Ford Aspire Facelift is on sale in India at a price of between Rs. 5.55 - 8.49 lakhs (ex-showroom).

What you'll like:
5 year / 1 lakh km warranty with transparent + reasonable service costs

IF ... Ford lasts in India till then !
lifebuoy is offline   Reply With Quote
Old 7th December 2018, 14:12   #52
Senior - BHPian
 
tharian's Avatar
 
Join Date: Dec 2011
Location: SBC
Posts: 2,623
Thanked: 3,531 Times
Default Re: 2018 Ford Aspire Facelift : Official Review

Quote:
Originally Posted by lifebuoy View Post
IF ... Ford lasts in India till then !

If they were to pack up, they would have done it by now.

I am not sure from were does this thought of Ford leaving the market comes from. Is it just because another Amercian automaker did the same?

They are 7th in market share for October '18, out of 14 manufacturers in India, above Renault and VW and just below Toyota with some good cars in their portfolio.

Give it a thought.

Last edited by tharian : 7th December 2018 at 14:13.
tharian is online now   (5) Thanks Reply With Quote
Old 7th December 2018, 15:02   #53
BHPian
 
arindambasu13's Avatar
 
Join Date: Apr 2008
Location: Bangalore
Posts: 517
Thanked: 215 Times
Default Re: 2018 Ford Aspire Facelift : Official Review

Quote:
Originally Posted by tharian View Post
They are 7th in market share for October '18, out of 14 manufacturers in India, above Renault and VW and just below Toyota with some good cars in their portfolio.

Give it a thought.
Agreed. Yes, Ford is nowhere near the top guns in terms of sales, but there is a definite effort on Ford's part to connect to the market and reach out to a much wider audience than they had ever before- be it through increased marketing spend or through their products themselves. I personally feel that the Ecosport, Aspire and Figo are fantastic products well within the reach of the average young Indian middle class, and offer a ton of value.

There is no foreseeable reason why they would pack up and leave the market. The refreshed Aspire and Ecosport does clearly exhibit that Ford has been listening to customer feedback and incorporating lots of changes in these products which are really useful and not merely cosmetic.
arindambasu13 is offline   (3) Thanks Reply With Quote
Old 7th December 2018, 16:29   #54
BHPian
 
Join Date: Jan 2013
Location: Cochin
Posts: 209
Thanked: 321 Times
Default Re: 2018 Ford Aspire Facelift : Official Review

Quote:
Originally Posted by EcoFox0718 View Post

I wonder if anyone feels as strongly about the Ford MIDs as I do.
I did feel about it when deciding on the Freestyle.

But ultimately it does provide most of the necessary info reasonably clearly. My gripe is that they couldn't provide a 2nd trip meter.


My Bike has 2 trip meters, a clock and speedo on a huge display which is almost the size of the whole instrument console of the Freestyle/Aspire, with an analogue tacho separately.

Ultimately as long as the information is there I decided it's not too bad. You just glace at the MID, as long as it shows the essential info clearly and legibly, we shouldn't complain too much, though a better MID is always welcome.

On the EcoSport at least you're paying more money and would expect a better MID but on the Aspire a clear MID should do quite well for many people.

But at the end of the day we don't buy a car for its MID do we

Last edited by nmenon : 7th December 2018 at 16:30. Reason: Proofing
nmenon is offline   (1) Thanks Reply With Quote
Old 7th December 2018, 18:22   #55
BHPian
 
Join Date: Mar 2017
Location: Kolkata
Posts: 133
Thanked: 149 Times
Default Re: 2018 Ford Aspire Facelift : Official Review

Quote:
Originally Posted by lifebuoy View Post
IF ... Ford lasts in India till then !
Any relevant data to back up your doubt?

Since making a statement as such about a profit making company standing ahead of VW/Renault/Skoda or such in market share needs some backing.

GM is a shocker. Really big shocker as otherwise, FIAT with far worst performance is standing tall to meet their warranty and service commitment towards their existing customers.

I think even GM too realised their blunder and thus heavily focusing on existing customers to please them with their A.S.S and warranty support.

Won't be surprised to see GM making U Turn soon.

I am a Ford customer. When I bought my Aspire over DZire, I knew, I am already sacrificing resale value so even if this turns out to be true, I am already dead set on running this car till it's time for NGT to bully me on scrapping this. And mind you, Ford may have lost a bit of build quality but it's still good enough to run that distance. Beside if GM shocker is something to go by, service/spare/warranty is still available for all models.

Ford Indian leadership is doing an excellent job. Turning the company profitable. Launching the right product for the market. Concentrating on things what market wants. And they are slowly but surely churning out numbers.

Ford already have global offering to easily match Indian market till EV becomes mandatory so till then, lasting won't be any issue for Ford.
NaXal is offline   (2) Thanks Reply With Quote
Old 10th December 2018, 14:57   #56
BHPian
 
Alfresco's Avatar
 
Join Date: Jan 2017
Location: RJ-UK
Posts: 66
Thanked: 208 Times
Default Re: 2018 Ford Aspire Facelift : Official Review

Quote:
Originally Posted by sandeepmohan View Post
I am not sure what it is like to buy a Ford today. The last time I walked into a Ford showroom, there was not much interest in selling any of their cars. If they can improve their sales pitch, there is no reason why this car should not sell.
They are the same even today. I am an old model Figo owner. Went to the dealer last week for service of my Figo and getting the new Aspire AT.
Sales guys not interested in selling at all. I am asking around the people in the showroom, which doesn't have any customers there at the time, but nobody has time to answer my queries.
Alfresco is offline   (1) Thanks Reply With Quote
Reply


Thread Tools Search this Thread
Search this Thread:

Advanced Search


Similar Threads
Thread Thread Starter Forum Replies Last Post
2018 Ford EcoSport Facelift 1.5L Petrol : Official Review Aditya Official New Car Reviews 662 8th December 2018 21:02
Ford Aspire : Official Review Tushar Official New Car Reviews 1719 4th December 2018 11:28
The Ford Figo & Aspire Facelifts. EDIT: Aspire launched at Rs 5.55 lakhs volkman10 The Indian Car Scene 285 28th November 2018 08:37
2018 Mahindra Scorpio Facelift (140 BHP) : Official Review blackwasp Official New Car Reviews 35 7th June 2018 09:57


All times are GMT +5.5. The time now is 21:12.

Copyright 2000 - 2018, Team-BHP.com
Proudly powered by E2E Networks