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Originally Posted by GTO A little known fact is that all Mercedes' sold in India pull slightly to the left. |
I am a very recent entrant into the world of automobiles having 4 feet. Recently purchased a used Accent CRDi. My car too pulls towards the left (when I'm not holding the steering wheel). But, I always put it down to the fact that roads are always built having a small gradient so that rain-water goes out towards the side of the roads rather than collecting towards the centre; hence, roads are built with a slight tilt down towards the left. Could that be an explanation? Or should I too get my car checked? Apologies if my understanding of the problem is not correct.
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Originally Posted by GTO Of course, that's not to say that the Punto is the perfect product for everyone. |
I'll quote what I quoted elsewhere: Punto has some bad qualities.Period. But they are not necessarily much worse than competition. However, when you love something so much, you expect more. When you expect more, you demand more. When you demand more (and it's not fulfilled), your heartbreak's more.
If nothing else, I'll say this. Punto could have used lower tensile or lower weight steel for it's cars, saved money and passed it on to the customer. They chose not to do it. Inspite of the possibility of losing sales. However, it again comes to this: When you love more, you expect so much more. (which other car has been discussed to 182 pages & counting, inspite of so many bashing it??)
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Originally Posted by krish3 FIAT just doesn't appeal to everyone. |
Not sure how you meant it but lookwise, yes you're correct. There are just so many ppl who don't like Punto's looks that it surprises me sometimes & helps me remember that the journey to understanding people's minds & thoughts is never-ending.
And the not-liking-the-looks part is somehow more true for girls. Your experience too?
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Originally Posted by krish3
About the ad-: They could have used a better theme to show all the features of the car, instead of showing that a thief can't break-in like in a maruti. |
Just something I posted somewhere else:
http://www.team-bhp.com/forum/indian...-critique.html Fiat Punto 90 hp:
(had to start with it) What’s right:
They’re advertising
What’s not:
1. They’re talking about GG designing the car. Hardly the message that’ll strike a cord with the masses – useful seconds wasted
2. The thief can’t steal the car – doesn’t emphatically put across the message as to why; secondly, I believe, as Indians, we trust the enterprising nature of our thiefs to be able to find a way out against any security feature
– not a USP
3. Setting – Dark-ish, underground (
presumably!) parking lot doesn’t come across as an exciting setting
4. Azure colored car – heck even the black would have been better to bring an excitement for the car, red would definitely have been tops. Compare that with the striking blue Hyundai i20 against bright lights in the i20 ad (
"parking full" ad)
5. The Blue&Me feature: probably the only thing that I’d classify as neutral but against the drab color/lighting scheme used, isn’t exciting
6. Most importantly, in the humor used (thief not being able to steal the car), the humor is so predominant that at the end of the ad, the thief remains in consciousness but not the ad per se
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Originally Posted by Amartya c. Use visibility as a marketing tool. Places like shopping malls are mushrooming all over India, without renting floorspace inside (which'll be expensive), park the cars outside strategically, with good lighting. Lighting as I want them to do this during the evenings. |
Classic! Also, I was thinking that considering Fiat Spa doesn't have as deep pockets as, say a VW, it'll mostly have to take the advertising spend out of its India profits. Just did a back-of-the-envelope calculation:
1800 cars/month * 7L per car (avg of some Lineas, some Puntos) = 126 Cr.
Assuming profits (wtht including the cost of setting up the whole plant which'll need to be depreciated & accounted for, eventually) of around 15-18% = 19-22 Cr/per month
This probably explains why they can't spend too much more on advts.