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Old 12th June 2019, 15:23   #106
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Default Re: Harley-Davidson: Sales down, profits down

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Originally Posted by CrAzY dRiVeR View Post
Trump is back with his strong opinion against the 50% CBU tax India charges on imported Harley Davidson motorcycles
Am quite puzzled by this, they sell what, 200 bikes a month on average in India? Is it worth escalating this 'less than a drop' in the bilateral trade ocean? I'm sure there are other items and trade avenues that the US can arm-twist us on, why this?

Guessing it's just Trump's MAGA (make America great again) showboating. HD is identified strongly as a 'US brand' so this is probably a more emotive issue even if it's really not worth much in terms of trade. Big bike sales are always going to be just low in our country. I don't think there will be a dramatic jump in sales even if they get rid of all import duties. (And personally, even if a HD were priced on par with any of the Indian bikes, wouldn't touch one A Kawa Z or a Ducati on the other hand...hmmm (just a personal opinion, HD loyalists, please don't jump on me.))

Last edited by am1m : 12th June 2019 at 15:27.
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Old 25th July 2019, 08:26   #107
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Default Re: Harley-Davidson: Sales down, profits down

The trouble continues for Harley-Davidson. Sales dropped 8% in the USA as well as internationally - link to article:

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Though the company beat on earnings, it slumped on sales. Worldwide retail sales decreased 8.4% in the second quarter. U.S. retail sales were down 8% in the quarter and international retail sales down 8.9%.

Harley said the declines were driven by weakness in developed international markets.

Harley-Davidson has struggled in recent years with declining sales at home and abroad. The company’s bike deliveries are down by 5.3% from a year earlier, according to the second-quarter earnings report. In Asia and the Pacific, Harley has seen motorcycle retail sales drop by 4,165 units from 2016 to 2018.

The region’s largest motorcycle market — India — has also seen the company’s sales fall 21.6% from 3,690 units in 2016 to 2,676 units sold in the first quarter of 2019.
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Old 13th September 2019, 01:10   #108
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Default Re: Harley-Davidson: Sales down, profits down

Merchandise division is seeing a loss of revenue as well -

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According to Biz Times, a news partner of WISN 12, the General Merchandise organization saw declining revenue percentages each year since 2016, citing Harley-Davidson securities filings.

2016: 5.4 percent - $284.6 million

2017: 5.3 percent - $262.8 million

2018: 4.9 percent - $242 million

First six months of 2019: 4.6 percent - $120.1 million
Source

Employees in the Merchandise division lose jobs in Milwaukee -

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CHICAGO (Reuters) - Harley-Davidson Inc has laid off 40 employees at its general merchandise division in Milwaukee as part of a restructuring exercise, according to a company official with knowledge of the matter.
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Old 16th September 2019, 18:00   #109
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Default Re: Harley-Davidson: Sales down, profits down

Most of their bikes are priced well above 10L on road , same as a Ducati Monster or Supersport . Forget the difference in engineering , even on brand value alone , Ducati is "cooler" than a Harley. Harley's sell because they are perceived as cool and trendy - riding those 250-400kg tandoori ovens though is self inflicted torture in our climate.

It has been over an year since I relocated back to Kolkata - this might sound odd but I have not spotted a SINGLE Harley bike in this entire period except a Street 750 once in S city mall parking - the same mall has a HD apparel store as well and that is the only reminder I get that this brand exists in Kolkata at least . Ducati or triumph or Japanese makes though can be spotted easily in the park street area on any weekend .
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Old 16th September 2019, 19:19   #110
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Default Re: Harley-Davidson: Sales down, profits down

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...I have not spotted a SINGLE Harley bike in this entire period except a Street 750 once in S city mall parking...
Harleys are eye candy. Wherever I have gone (and I have ridden mine to different parts of country including Nepal), it becomes a selfie seekers' and Romeo-Juliet's toy. If left unattended either the bike will fall or will be vandalised by them. Hence, I don't park mine at any public parking, including malls- FYI.

-BJ

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Old 16th September 2019, 20:18   #111
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Default Re: Harley-Davidson: Sales down, profits down

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Harleys are eye candy. Wherever I have gone (and I have ridden mine to different parts of country including Nepal), it becomes a selfie seekers' and Romeo-Juliet's toy. If left unattended either the bike will fall or will be vandalised by them. Hence, I don't park mine at any public parking, including malls- FYI.

-BJ
Good to know . I saw many parked openly in Siliguri when I lived there - mostly in front of resorts which I myself would frequent during my own rides . And I used to spot them every week, often in groups of 2-10 bikes on the roads there . That is why their complete absence from the streets here in Kolkata is surprising to me . I don't think it has much to do with owners fearing their bikes being vandalised if they ventured out with it .

ps: when I think about it , I am yet to spot even a single Enfield twin here , the only time I saw one on road is at Hyderabad .
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Old 18th September 2019, 09:37   #112
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Default Re: Harley-Davidson: Sales down, profits down

I can totally see why the sales of Harley are going down all over the world. The Harley was the instantly recognisable dream cruiser bike for many of the previous generation. There was a certain amount of bad-ass swag associated with it. Now with the advent of the much better built, lighter, more powerful, smoother bikes the newer generation does not aspire to get a Harley anymore. It is now easy to compare the bike with other better bikes and when one is plonking upwards of 6 lacs, one thinks why not get a smoother and arguably better bike for the money. Of course, there are the die hard fans who will continue to buy and also upgrade within the family. But, these numbers are dwindling.

I for one got myself a Iron 883 around 3.5 years back. It was more of an aspirational thing and also to be a part of the HOG. I did a ton of modifications and customisations, however, nothing can take away the raw and rough nature of the bike. The engine is vibey, the stock suspension sucks and the brakes are nothing to write home about. The only thing going for it is the street presence and the typical sound of the bike, which is a sure shot attention grabber and a head-turner.

I own a Z900 as well, and now when I want to ride, I just walk past the Harley and plonk myself straight on the Japanese inline 4. The aural pleasure and ride experience is leagues ahead of the primitive Harley.

The biggest joke I feel is the 'electric Harley' . It is like a drowning man clutching on straws.

Cheerio!
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