[moralfibre]

Here are a few more that I sorted this evening:

A now famous battery company:



To those that have traveled on the foot board of Bombay's local trains would be very familiar with Jessop and Co. I have seen their road rollers in action too:



Another tyre dealer?



US Rubber and Co found a dealer in Calcutta:

[r_nairtvm]

Few automobile realated product advertisements from 1950s and early 1960s

All scanned from Readers Digests - Nov 55, May 61, May 57, Nov 55, Spt 57 and Aug 53.

Best Regards & Drive/Ride Safe

Ram

[moralfibre]

Today we have a bunch of commercial vehicle adverts barring the one for French motor co. Calcutta and India Engineering.

French motor car co (Interesting phone number):



India Engineering and Motor co. Wing Motor cars? Never heard of them:



Karrier :







GMC Trucks :



Halleys :

[anjan_c2007]

Originally Posted by moralfibre

Today we have a bunch of commercial vehicle adverts barring the one for French motor co. Calcutta and India Engineering.

French motor car co (Interesting phone number):

Attachment 1061134

Thanks moralfibre. These are great records from the past and most of us have very little or no knowledge if any, about these products.
Of all the dealers mentioned, French Motor Car Co. is still located at the very same address, but is now a Tata Motors (car division) dealer. They earlier sold Tata trucks (before Telco's foray into the car business) and in the 1980's, I remember they had a grotesque, black 1930's Rolls Royce Phantom II parked permanently in their showroom. The Rolls has disappeared now.

[moralfibre]

Let's continue with some more commercial vehicle advertisements and some famous and not so famous tyre companies:


Leylands:





Michelin:





Thornycroft:





Straker Squire:





Spencer Moulton tyres:



US Rubber co:

[harit]

I have enjoyed Moralfibres posts. But have noticed that they seem squeaky clean. Maybe they have undergone some digital process.
Recently I got 2 lots of old paper and automotive matter. The first lot has sheets torn from magazines and newspapers, I will sort and scan casually in near future.

The second lot was of newspapers which were used to wrap glasses in 1961 and have now been taken out. The guy thought of me and gave me the paper which I had to gently unforld and try to flatten. Here is one example, Lucas sold batteries in India at that time, and Caltex had a team playing sports. Remember Caltex? They were nationalised and went into Hindustan Pertoleum.

And see, naturally aged paper becomes very yellowish brown

Cheers harit

[r_nairtvm]

Originally Posted by harit

I have enjoyed Moralfibres posts. But have noticed that they seem squeaky clean. Maybe they have undergone some digital process.

And see, naturally aged paper becomes very yellowish brown

Cheers harit

Hi Harit,

Perhaps I can explain it. If you look at my last post here you can see that in one - the Car Plate one - the back grround is bright white whilst others are all yellowish/brownish base.

What happened was that the Car Plate one while resizing after I scanned it I just used the Autocorrect in the Picture Manager and it came out with a clean and bright background. MF must have done the same as the adverts currently being posted by him are "text based" as well and a clean background make easy reading. The same thing was done on the Caltex with Amby pic one as well

Regarding Lucas Battery - you would remember that they were around in that brand name until late 1980s if I am not mistaken. It was part of the TVS-Lucas group. I think latter they sold the battery unit either to AMCO or Union Carbide

Best Regards & Drive/Ride Safe

Ram

[moralfibre]

Willys Overland:







Shell Motor Spirit:



Fuel saving devices started their marketing quest right from the early '20's:

[harit]

Originally Posted by anjan_c2007

Thanks moralfibre. ..........Of all the dealers mentioned, French Motor Car Co. is still located at the very same address, but is now a Tata Motors (car division) dealer. They earlier sold Tata trucks (before Telco's foray into the car business) and in the 1980's, I remember they had a grotesque, black 1930's Rolls Royce Phantom II parked permanently in their showroom. The Rolls has disappeared now.

There was a French Motor Co too in Mumbai, and maybe they belonged to the same group which was present in Kolkata. They were Amby dealers, before that some others including Minerva. They had bank issues and their premisis were sold off, a furniture shifted in and now Crosswords is there, at Kemps Corner.
Any guy in Kolkata remembers this black Rolls?

Cheers harit

[harit]

Another "Yellow (ed) Pages" advertisement, pertinent to Kolkatta and Amby/Fiat owners.
ICI who manufactured DUCO paints actually had a technical services division

Cheers harit

[moralfibre]

Sunbeam advert:





Swift advertisement (They did not mention their dealers or perhaps they didn't have any):



T.R. Pratt seemed to have been quite an established company back in the day:

[Automaton]

Hi

As per the first ad posted on top, from Messrs T R Pratt, are there any surviving Loraine Deitrichs, Clement-Bayards, Scats or Mathis'?

What is interesting is that among the big cities, like Delhi and Calcutta, they have listed Dhanbad as a dealership/presence. Was it because of the coal business.

In the ad for the Swift motor car, the small type mentions that via Telegram or Telephone, complete Specifications, Catalogs and List of Agents can be obtained.

[KartikeyaL]

A 1934 Advert. for Morris Minors, ( it was on ebay UK A few months back)

[anjan_c2007]

An advertisement for Krilo paints

[anjan_c2007]

Good Year tyre and Dodge truck advertisements from readers Digest of October 1961