Harley Davidson's statement on tie-up with Hero MotoCorp

Harley-Davidson is working closely with Hero MotoCorp to ensure a smooth transition.

Harley Davidson has released a statement following its recent distribution agreement with Hero MotoCorp.

Hero MotoCorp will be the official distributor of Harley-Davidson bikes in India. It will also handle aftersales service for the American bikemaker.

Harley-Davidson parts, accessories as well as general merchandise, riding gear and apparel will be sold through a network of brand-exclusive Harley-Davidson dealers and Hero's existing dealership network.

Official statement:

As we change our business model in India, we are pleased to be continuing our journey in the country together with Hero MotoCorp. We are working closely with Hero to ensure a smooth transition for our riders. We are providing our riders with updates as available and have assured them that Harley-Davidson motorcycle, parts and accessories and general merchandise sales, as well as after-sale services, warranty and H.O.G. activities will continue from January 2021 onwards.

As part of a licensing agreement, Hero MotoCorp will develop and sell a range of premium motorcycles under the Harley-Davidson brand name.

Redlining the Indian Automotive Scene