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Honda rolls out 'Assured Buyback Program' in partnership with Cars24

Honda is also offering cash discounts, and maintenance packages as part of the Great Honda Fest.

Honda has partnered with Cars24 to offer a new ‘Assured Buyback Program’ to customers. It has been introduced as part of ‘The Great Honda Fest’ campaign. According to the company, it will offer customers a guaranteed resale value, while encouraging smoother upgrades to new models over time.

Key benefits of the program:

  • No Depreciation Anxiety: Customers no longer have to worry about how much their car will depreciate over time. The guaranteed resale value offers peace of mind from the moment they drive off the lot.
  • Financial Flexibility: The assured buyback offers the flexibility to plan financial decisions better, especially for those looking to time major life changes, like a new home purchase or another big investment.
  • New Car Upgrades: Encourages smoother upgrades to more advanced and new energy models over time, contributing to both personal savings and environmental benefits.
  • Resale Certainty Even in Down Markets: In economic downturns or market slowdowns, customers can count on the guaranteed value rather than relying on unpredictable market conditions.
  • No Hidden Fees or Surprise Costs: Clear, upfront terms ensure that customers won’t be hit with hidden fees or unexpected charges when it’s time to resell.
  • Low Stress for First-Time Car Buyers: For customers who may be purchasing their first car, the program removes the guesswork and complexity involved in future resale value, making the entire car-buying process smoother.

The Assured Buyback Program is available at all CARS24 outlets and Honda dealerships across India. Besides this, Honda is also offering cash discounts, and maintenance packages as part of the Great Honda Fest. Additionally, customers stand a chance to win gold worth up to Rs 5 lakh.

 
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