May 2013 : Indian Car Sales Figures & Analysis


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It's that time of the month again, when Team-BHP publishes the most comprehensive analysis of monthly car sales figure in India. 

In a nutshell, May 2013 has been a tough month for car makers in India. Car makers dispatched only 1.93 lakh units to dealer stockyards in May 2013, a reflection of the tough times that the Indian car industry is going through. Here on, car makers will be looking to weather gods for sales to pick up. Here's a round up of what the top five car makers in India were up to in May. 

* Maruti Suzuki rules the roost as always, although the country's largest car maker has seen its market share dwindle to 40% from the usual 44-45%. Dzire compact sedans continue to sell as fast as Maruti can make them and May 2013 marks a high point in the car's career what with it topping sales charts. Yes, the Dzire is India's largest selling car ahead of the entry level Maruti Alto 800.

 * Hyundai sits pretty in second place with petrol cars such as the Eon and i10 doing good numbers. Hyundai's upcoming 2014 i10, which will straddle the space between the i10 and the i20 should boost the South Korean car maker's numbers in the coming months. The Accent being replaced by the 2014 i10 based compact sedan is another product to watch out for. 

* Mahindra is now wedged firmly in third place with the Scorpio making a sweet advance with over 5,000 units shipped to dealer yards. The Bolero continues to dominate the MUV market in India but the latest of Mahindra's products such as the XUV500, Quanto and Rexton are showing signs of decline. Time for that cut price XUV500? 

* Another major change in the industry is the rise of Honda. One great product can do a lot to boost sentiment of a car maker and that of the buyer too. The well priced Amaze is a runaway success and Honda's ridden the compact sedan's success well to find itself bagging 4th place in May's sales charts. While at it, Honda has also registered its best sales ever in India, a testament to what good pricing can do. 

* Tata Motors is now in fifth place and falling. Most Tata cars seem to be struggling and band aid refreshes might not work.  Talking band aids, June will see Tata Motors lining up three refreshed cars for launch. On whether the refresh will do anything to change Tata's fortunes remains to be seen. Here's an overview on what to expect from Tata Motors in June 2013
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