Rumour: Chery considering India entry; could tie-up with Tata


Chinese carmaker Chery is reportedly mulling an entry into the Indian automotive market for which, it is conducting a study. The company is also evaluating its options for a possible tie-up with an established local brand.

Chery, a state-owned brand, has a joint venture with Jaguar Land Rover - a subsidiary of the Tata Group. Chery could leverage this partnership in order to tap into the Indian market.

China has seen a decline in demand for new cars in recent times. As local sales have slowed down, Chinese brands are looking at other markets to offset the fall.

It has been reported that Chery and Tata Motors were looking to collaborate and share platforms and engines in the past. In 2014, the two car makers were reportedly in talks to chalk out a platform sharing deal, which did not materialise.

Source: Economic Times

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