Service on Wheels: New service initiative from HMSI

Honda Motorcycle and Scooters India Pvt. Ltd. (HMSI) has launched a new service initiative called Service on Wheels (SoW). The objective of this initiative is to reach and serve the company's customers who are located in remote areas of the country.

A part of Honda's Ambitious and Aggressive roadmap for India, SoW has been launched to boost Honda's last mile connectivity. Honda's network will be boosted to 2,700 touch-points at the end of the current fiscal from 1,400 touch-points in FY 2012. Honda Activa scooters will be the used for the service initiative, which are expected to be available at all 782 dealerships across the country by the end of 2014. Honda claims trained service personnel will handle SoW and genuine spares will be used.