Tata launches 'Click to Drive' online car sales platform

Tata Motors has launched an online sales platform called 'Click to Drive'. The platform has been integrated with more than 750 dealerships across India. A vehicle home delivery option will be introduced at a later date.

To buy a car, customers have to register on the Click to Drive website and select a model of their choice. Customers can view the video brochure to know more details of each car.

The Tata Altroz comes with an online configurator which can be used to customize the car by selecting the variant, colours and other options.

Once the vehicle is selected, customers can select their preferred dealer for either home delivery or collect at the dealership at a later date.

Booking amount for the cars can be paid online. An order confirmation will be sent via email. Customers will be guided through the remaining process by the Tata Motors call centre and a sales consultant from their preferred dealership. Customers can also avail financing and exchange services as well as get price quotes.

The entire process is completed virtually using emails, WhatsApp and video calls.