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Why I'd still choose the Maruti Jimny over the Mahindra Thar Roxx

For me, every car is built for a purpose & that should not be diluted. It's either black or white.

BHPian Samba recently shared this with other enthusiasts:

Will I buy a Jimny today, especially after the release of the Roxx?

Yes.

Reasons-

Roxx is not available in the petrol 4wd version.

I love the Jimny for its size. I am at more peace maneuvering a small vehicle on our congested city roads or narrow hills roads rather than showing off the road presence of a bulky vehicle.

I will avoid the diesel Roxx as I do not want the Bs6 tantrums.

If I need to buy a 5/7 seater 2wd SUV with loads of features, I will buy cars like the Taigun/Kushaq, Xuv7oo, or even the ScorpioN. Why will I compromise on the ride quality or the highway fun when I am buying a 2WD car?

So what is the only car am left with in this budget? The Jimny!

I used to see the Thar as a pure true blue off-roader from the day it was launched more than a decade back. The new gen Thar came in 2020 and it was like fresh air. In the affordable range, buyers in India got an off-roader that can be comfortable to drive and fast too. Thar was the first vehicle in India to change the concept that Jeeps are barebone and basic.

But now the Roxx has taken it to a whole different level! White interiors, panoramic sunroof, and a plethora of features are its highlights.
The day RWD Thar was released, it was for the mass market.

I am the kind of guy who still prefers the old gen Thar Crde over the Roxx! But that's me, that's not the Indian market.
The only Thar I am ready to pick even today is the Thar 3-door Petrol 4x4.

For me, every car is built for a purpose & that should not be diluted. It's either black or white. So my thought process goes like this-

Sedans with high GC make no sense!
Jeeps with a 2WD make no sense!

But both the above are practical choices for the mass market.

It is sad, if I look for ten Thar Roxx reviews hardly one or two reviews will highlight its off-road prowess. This is a vehicle where 9 out of 10 reviews should highlight its offroad prowess! But 9 out of 10 reviews will highlight its features, power figures, and looks which the people are looking for!

When the Jimny was launched, almost 10 out of 10 reviews highlighted its off-road capability rather than its on-road capability. That worked against the car! How many people need an off-roader with no road presence or fancy features? That was meant for the niche segment, but MSIL targeted the mass market without the ingredients the mass market wants & that too with atrocious pricing!

There is a huge difference between what I want and what the mass market wants-

What does the mass market want?

Looks
Road presence/size
Power
Safety
Features

Which car provides all the above?

Hence The Thar Roxx & the Jimny Suxx!

Regarding Maruti, the less I speak about how they goofed things up, the better!

Earlier I have written a bit on this-

https://www.team-bhp.com/forum/india...ml#post5798275

Check out BHPian comments for more insights and information.

 
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