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-   -   Honda India slashes the City's price by Rs. 44,000 - 66,000! (https://www.team-bhp.com/forum/indian-car-scene/102867-honda-india-slashes-citys-price-rs-44-000-66-000-a-2.html)

Rather than being good or bad this is a SENSIBLE move by Honda. This was the only option to stay competetive in their bread and butter space.

Notice that the highest price cut is in the base model. By pricing the entry level model in close proximity to Vento and Verna entry level petrols, Honda is trying to continue as the segment leader (I know Vento has been selling more lately but if we only take petrol model sales then Honda should be ahead). IMO this should help them a lot.

There is little doubt that the City is an all round better car than the competition. It was only the pricing that was a sore point. Honda has done well to address it.

I do not think so. If they really have to clear the stock then they could have provided similar discounts. But this price cut will remain forever. There is no confirmed news about the update and even if it is so then Diwali is still four months away and that is quite a big time.

That's a significant cut. It might just push them to the top of the sales chart in that segment. I hope this cut doesn't lead to fall in quality. Probably, it also gives them room to increase price with the upgrade due in a few months.


Bummer! Max cut is in the E model which I bought last year :(

Wow, Great News! So Honda finally wakes up and swallows the bitter pill.

The City EMT with ABS & Airbags for 7.5L. It’s a great price. Hold on, the ABS & Airbags are still there right?

Finally, something to cheer for the die-hard Honda fans. A positive move by Honda albeit late. I think they should extend this price cut to the Jazz and Civic too. Those are the two cars whose sales have trickled off to negligible numbers.

Back in April, 2011 when I was seriously interested in Jazz there was this straight cash discount of some 50-55K though not sure about the City. Also the sales person was ready to give me a corporate discount worth 10K, totaling some +65K discount!

It does look like they already implemented this policy through the way of discounts, now they just announcing it through another way of price-cut!

I am hoping that they havent taken any features off.

This is a good time to be in the market for a sedan. A few months more and there could be more exciting developments in Verna, Fiesta, Vento, City space. Heck it will put pressure on lower priced sedans as well - Manza, Desire et. al.

I am watching this space and hoping for mouth watering price for Fiesta. And as somebody pointed out diesel is the way to go even with low mileage as you never know about petrol prices and future mileage may increase.

Now all eyes are on Fiesta pricing. Am waiting.

Thanks GTO, for this 'Breaking News'. I was not expecting it from Honda but as many have said, it's a welcome move. Now, nobody can tag, 'AHNC' as an overpriced car.

And I just hope, with this price deduction, they do not compromise on quality, fingers crossed.

I would like to call this as a price correction rather than a price cut. As GTO mentioned in the OP, competition is a wonderful thing. And finally sensibility prevails :)

At 9.16 Lakhs ex showroom the V MT is an amazing deal. Any deletion of features announced? Would wailuty be affected? Brave move from Honda, considering the losses due to the Tsunami in home country. I see desperation set in the Honda camp. Hope we customers get to reap even further benefits.

Will have to wait and watch how the market responds to this price cut. Was it only the pricing that has resulted in lesser Citys being sold. The car is still running on the costly fuel. I think, soaring petrol prices and availability of similar, if not better, deisel cars will continue to hamper Honda sales. Honda would have to bring in a competent Diesel engine as soon as they can to reach the heights in sales that they enjoyed earlier.

Clearly the falling numbers of City month after month and the Vento effect.

One question-Did the Honda guys have any choice other than this unlikely step of price cut.?

Honda and price cut?


Yeh baat kuchchh hajam nahi hui!


:D
Good move Honda (perhaps the only move one can make if one doesn't have diesels).

Good move by Honda.

One concern- City may get the volumes, but the positioning it had at the 10 lakh bracket is certainly lost. Thanks to the vento and the verna. Honda needs to do a lot more to get back that positioning and its not going be to be easy.

Just spoke to the SA who gave me test drive of Civic, he isnt sure yet about the final discount and would get back to me by evening. What he did indicated that in Namma Benguluru it will be 30-40k cheaper (Top end City).

Any idea if something similar is going to happen to Civic?

- Have a question, Why 66K for the E and 44K for the rest ?
- Hope these do not come up with feature reduction and/or cost cutting.