Re: Volkswagen: India not a priority for new models, investments till 2015 Quote:
Originally Posted by MCR India is considered by most mabnufacturers as a country crazy for cheap cars (and yes, Tata Nano has proved it to the world!). FE is another high factor! Higher the better! So in the current scenario its almost impossible to sell a car which is sturdy, high on features and is more advanced, thus demanding a higher price. |
Exactly my point which many of us are hesitant to admit. VW simply doesn't have a car which will fit the bill of cheap. They probably incorrectly assumed that the average Indian customer would perhaps spend more for their cars but the state of the economy and turn of world affairs is what they didn't read correctly. VW started out in China 30 years back so it does to take the top spot. They are two big a conglomerate to think in such short terms of 3-5 years. Quote:
Originally Posted by sourabhzen Going by your logic Nano should be outselling Alto. | Quote:
Originally Posted by MCR Would have, had it been trouble free ( = fire incidents). |
Also customer satisfaction. I don't think Tata is doing swimmingly well in that department as is evident from the same survey. They are about 80 points behind MSIL. That with the higher price of the Alto kind of justifies the Nano monthly numbers. Quote:
Originally Posted by MCR They have. Their nearest competitor is Fiat, selling under 1000 cars a month!
They have offered the best engine in their portfolio considering the cost and the operational environment. |
I may be wrong and do not want to offend any Fiat owners but I think Fiat owners are those who had fallen in love with Fiat before their proverbial marriage with the car . Hence Fiat scores higher in the customer satisfaction index even though there are no dedicated service centers and owners face considerable difficulty in fast and efficient service at the hands of Tata Motors. VW owners however do not show this kind of behavior and many of them perhaps were willing to try out VW for the first time being German engineering at a less expensive price than Audis/Beemers/Mercs. What let them down grossly is the after sales service. Quote:
Originally Posted by MCR Again, Figo is selling well because of features available at a considerably lower price thus making it a VFM product.
i20 is high on style and also has a feature list equivalent of a vehicle of a class higher. Their A$$ is also quiet good or rather better than VW. |
I do make it a point to check the build quality when I compare these cars. The solidity of the build can give an idea of the cost to build a car even though this aspect could be superfluous in the view of others. I always wondered if MSIL or Hyundai had to provide the same build quality they gave me on my old Zen the price of their cars would have been at par or just below what VW has to offer.
Last edited by samarjitdhar : 2nd November 2012 at 15:34.
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