Re: Mahindra opens first women-run service workshop in Jaipur This is an old post that I had stumbled upon and found quite intersting and valid points being made. From a personal example, I was invited to my bestie's little girl's birthday. Most people had gifted her a dolls, dollhouses, kitchen sets, even doctor's sets, but I gave her a remote controlled car instead and even showed her what each part of the car meant and how to operate it. Would seem like notional activism to most people! But it was important (for me) that I was able to point out to her what her choices in life possibly could be.
While M&M may have indulged in a bit of PR here, at least they did show the women they employed and others, what their options were (not limited to just standing next to cars in an Auto Expo in skimpy clothes showing off slender white legs for the same PR sake).
Just wanted to ensure to make a point that gender disparity and discrimination is real. It is also sometimes subtle (a nod of an eye, a smirk), coercive (one feels it but cannot articulate it) and collective (through family and organisational DNAs).
A video that I found interesting about a different profession: https://fb.watch/8ujLFCzmY8/
Discrimination starts under the garb of protecting women and keeping them safe, but results in controlling their moves - education, who their friends are, what professions they suit in, and teling them early what is best a man's job, and by not realising that women get excluded if you do not consciously include them!
A fair argument on the notionalism (or PR-ism) of the move of M&M creating discrimination against men. But we must recognise that to be able to change things, some notional activism is sometimes a necessary evil.
Last edited by DogNDamsel12 : 30th November 2021 at 13:02.
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