LANCER 1.8 launched

GTO · 16th February 2004, 01:16

So Hindustan Motors has finally awoken from its deep snoozing session, and has launched the Lancer 1.8 INVEX (Some short form for the auto+manual gearbox). Regular Formula Inders will remember that we had covered this atleast a month back, but Hindustan Motors has done the dreaded and launched this potentially fantastic vehicle with a kill-joy automatic transmission.

Even the pricing is not competitive at all, its all of 10 lacs on-road in Mumbai - a move which takes it straight on into Corolla, Octavia and Optra 1.8 territory. All of these cars are decidedly a generation or two ahead of the Lancer 1.8 and I cant wait to see how it fares against such competition. But someone from HM quoted that they are aiming for 1000 - 1500 cars ONLY per year (Thats roughly 120 odd cars per month). ####, even the cut-priced Baleno now sells more than that.

I really want to know what the marketing department at HM has been smoking of late...

GTO

v12 · 16th February 2004, 15:40

i cant understand why HM isnt gettin the Evo VIII-look Lancer. If they had to compete against the Corolla, Octavia, Optra why a new engine??? They cud get a new car instead. They have the Cedia and Carisma. Its just a case of new wine in an old bottle.

I think that they are under the impression that "limited" cars even tho priced exhorbitantly will sell in India.

16th February 2004, 17:45

One word V12 - Hindustan Motors!! I think they will go the same way that a certain Premier Automobiles did.....

v12 · 16th February 2004, 18:40

ya. Premier is completely gone. I guess Mitsubishi Motors should come on their own instead of collaborating with HM.

17th February 2004, 12:35

That's really pathetic!!!! We could have done a better job.

I mean, how hard is it to understand what the new generation wants? They could have atleast given a Manual Option.

These peope will never learn.

Regards...
Shan2nu

dieselpower · 20th February 2004, 20:14

Shucks Hindustan Motors have not even updated their website since the launch. Go to www.lancerinindia.com and you will see what I mean. No mention whatsoever of the Lancer 1.8

cochinist · 3rd September 2022, 09:39

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Thanks for the support & understanding

16th February 2004, 01:16	#1
GTO Team-BHP Support Join Date: Feb 2004 Location: Bombay Posts: 71,903 Thanked: 321,962 Times View My Garage	So Hindustan Motors has finally awoken from its deep snoozing session, and has launched the Lancer 1.8 INVEX (Some short form for the auto+manual gearbox). Regular Formula Inders will remember that we had covered this atleast a month back, but Hindustan Motors has done the dreaded and launched this potentially fantastic vehicle with a kill-joy automatic transmission. Even the pricing is not competitive at all, its all of 10 lacs on-road in Mumbai - a move which takes it straight on into Corolla, Octavia and Optra 1.8 territory. All of these cars are decidedly a generation or two ahead of the Lancer 1.8 and I cant wait to see how it fares against such competition. But someone from HM quoted that they are aiming for 1000 - 1500 cars ONLY per year (Thats roughly 120 odd cars per month). ####, even the cut-priced Baleno now sells more than that. I really want to know what the marketing department at HM has been smoking of late... GTO
	(3) Thanks

16th February 2004, 15:40	#2
v12 Distinguished - BHPian Join Date: Feb 2004 Location: Mumbai Posts: 6,773 Thanked: 7,569 Times View My Garage	i cant understand why HM isnt gettin the Evo VIII-look Lancer. If they had to compete against the Corolla, Octavia, Optra why a new engine??? They cud get a new car instead. They have the Cedia and Carisma. Its just a case of new wine in an old bottle. I think that they are under the impression that "limited" cars even tho priced exhorbitantly will sell in India.
	() Thanks

16th February 2004, 17:45	#3
michaelschumy Posts: n/a	One word V12 - Hindustan Motors!! I think they will go the same way that a certain Premier Automobiles did.....
	() Thanks

16th February 2004, 18:40	#4
v12 Distinguished - BHPian Join Date: Feb 2004 Location: Mumbai Posts: 6,773 Thanked: 7,569 Times View My Garage	ya. Premier is completely gone. I guess Mitsubishi Motors should come on their own instead of collaborating with HM.
	() Thanks

17th February 2004, 12:35	#5
Posts: n/a	That's really pathetic!!!! We could have done a better job. I mean, how hard is it to understand what the new generation wants? They could have atleast given a Manual Option. These peope will never learn. Regards... Shan2nu
	() Thanks

20th February 2004, 20:14	#6
dieselpower Newbie Join Date: Feb 2004 Posts: 1 Thanked: Once	Shucks Hindustan Motors have not even updated their website since the launch. Go to www.lancerinindia.com and you will see what I mean. No mention whatsoever of the Lancer 1.8
	(1) Thanks

3rd September 2022, 09:39	#7
cochinist BHPian Join Date: Jul 2022 Location: chennai Posts: 27 Thanked: 77 Times	Re: LANCER 1.8 launched Mod Note : Please do NOT post messages that add little or no informational value to the thread. We need your co-operation to maintain the quality of this forum. We advise you to read the Forum Rules before proceeding any further. Request to post ONLY when you have something substantial to add to a discussion. Thanks for the support & understanding Last edited by GTO : 5th September 2022 at 10:31.
	() Thanks $Received Infraction$