[volkman10]

Petr Janeba to succeed Petr Solc as Skoda India's new brand director .

Janeba will have a tough task of building volumes with a mass-market small SUV still about 15 months away but he is likely to build the EV narrative around the brand with the Envaq EV on the anvil

Skoda Auto Volkswagen India, the Indian subsidiary of Europe’s largest car maker VW Group, has announced an appointment of Petr Janeba as the new brand director for the Skoda brand.

Petr Janeba will take charge from Petr Solc who will complete a 16-month stint at the company in December having taken charge in September 2022.

Petr Janeba, currently the Head of International Sales Management at Škoda Auto, will take over the role as Brand Director of the Škoda Division at Škoda Auto Volkswagen India as of January 1, 2024. Šolc will end his position on December 31, 2023 and go on to assume a global role, details of which have not been hared by the company.

During his short stint of less than 18 months, Solc had a tough task of sustaining the growth momentum in the face of slowing growth. Apart from consolidating its performance, during the year, the company took a critical call on building the brand around safety by releasing the GNCAP rating for its SUVs and sedan – which coined their vehicles as the safest in the Indian market.

Solc is understood to have offered critical inputs on the electrification roadmap and on the small SUV for India, which are going to be critical next strategic steps for the brand in India, which his successor Janeba will have to build on.

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[Aditya]

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