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Fiat rethinks advertising roster

Fiat is shaking up its global advertising arrangements and has asked several agencies, including the non-roster shop Mother London, to pitch global ideas for the launches of the new Fiat Punto and the Alfa Romeo 159

http://www.brandrepublic.com/bulleti...-punto-launch/

hey ashutosh,

Palios are for people who know about cars,not for the masses who drive santros and wagon-rs.

It is a car which has a history and has evolved in terms of engineering and design.

Indians want mileage+looks+low cost ......

I have a 1.6 GTX and a 1.2 ELX.

Cheers

Vivek

no greatDrive. that was in reference to the engine award info on the links posted here.

i just meant that a good diesel will do very well in india, no matter what the platform. you can plonk it in a bullock-cart and it will still sell.