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Old 1st April 2010, 23:30   #1
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Volkswagen Polo wins 2010 World Car of the Year award!

Awards season is finally winding down with the 2010 World Car of the Year and World Performance Car of the Year being handed out this morning at the 2010 New York Auto Show. After whittling the fields down to three finalists in each category, the panel of 59 international journalists voted one last time to crown the World Car of the Year.

While the Toyota Prius, Volkswagen Polo and Mercedes-Benz E-Class were nominated, it was the Polo that took home the gold for 2010 World Car of the Year.

On the performance vehicle front, the nominees were the Audi R8 V10, Porsche 911 GT3 and Ferrari California, with the Audi winning top honors.

They also handed out a Design award for a group of finalists including the Citroen C3 Picasso, Kia Soul and Chevrolet Camaro. That honor went to the Camaro.

The Green category saw Volkswagen's line of diesel-powered BlueMotion vehicles beat out the Toyota Prius and Honda Insight hybrids.
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Old 1st April 2010, 23:32   #2
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Most nominees and winners appear to be from VW. VW is on a roll as far as its marketing budget is concerned
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Old 2nd April 2010, 07:21   #3
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What works for the World may not work for India. It will be interesting to see sale figures of Polo for the next one to two quarters.
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