Hyundai Aslan: Introducing the lion from the stable The Hyundai AG concept has now gone into production with the name Aslan. The word actually means 'lion' in Turkish. Initially meant for the South Korean market only, the company has said that it would consider production for outside markets based on buyer response. http://english.yonhapnews.co.kr/busi...09500320F.html
The positioning of the Aslan would be a segment just above Sonata. In my view this is one of the most stylish yet sophisticated big car designs from the company since the Elantra. The grill is inspired from Kia, yet much more conservative and elegant.
Some of the features of the car would be :
- Double glass in the front and sides to reduce road noise
- 9 Airbags & radar controlled crash sensors
- Segment leading space
- Lexicon sound system (found normally in Rolls Royce)
- Class leading build quality (heavier than competitors with similar engine spec)
Negatives :
-FWD is far from RWD BMW's. This car is aimed solely at buyers who want luxury and space and have disposable income.
- Too expensive for a Hyundai, but quality has its price.
- The weight and 3.0 litre engine means bad fuel economy.
This car may not become much of a success but one can surely see the path where the company is going.. they have moved above and beyond the usual "Asian car" stereotype of being tinny & fragile, straight to the league of German luxury brands. |