[Tassem]

Sad, but expected turn of events after the bankruptcy claim by EBR.

From WorldSBK:

Originally Posted by Larry Pegram of Pegram Racing

Team Hero EBR will be forced to withdrawal from the World Superbike Championship for the immediate future. With the recent bankruptcy of EBR and the reprioritizing of efforts by title sponsor Hero, Pegram Racing is unable to continue its Team Hero EBR program at this time.

EBR has always drawn polarizing comments. I for one, completely supported the man's vision. But was surprised at Hero Motorcorp's partnership, especially considering the fact that EBR has had a very turbulent past.

Unsure if the domino effect will lead to Hero's plan for the US market. As of now, updates suggest that they will move as per plan.