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BMW to Issue Comic Bbook Promoting G 310 R

BMW Motorrad Graphic Novel Coming in October

In an effort to show it is down with the kids, BMW Motorrad will be issuing a graphic novel that conveniently centers around its new G 310 R.

The comic book Riders in the Storm is set to be released in October, at roughly the same time that the Intermot show takes place in Cologne, Germany. The text and story are being provided by Croatian author and illustrator Darko Macan. Illustration will be done by Riccardo Burchielli, who has worked for more than 15 years as a comic book artist for major publishers such as DC Comics, Marvel, and Dark Horse.
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Illustrator Burchielli is an avid motorcyclist and says that riding influences his art.

“It's a feeling of freedom that comes from your ability to move freely in the world like a cowboy,” he said. “It’s also about your connection with your motorcycle, which is rather like a loyal friend. And not least it’s about total relaxation. When you’re riding your bike, that’s all you’re focused on. There’s no room for anything else in your head - you’re totally free at that moment.”