|15th June 2019, 15:11||#1|
Join Date: Jan 2013
Thanked: 368 Times
KTM overtakes Harley-Davidson in 2018 worldwide bike sales
"KTM sold 2,61,000 bikes worldwide in 2018, selling approximately 35,000 more motorcycles than Harley-Davidson did in outright motorcycle sales. So, in outright sales numbers, KTM has overtaken Harley-Davidson, but the American motorcycle brand has more high-value motorcycles and a massive accessory and merchandise line, which means that Harley-Davidson's revenue is three times than that of KTM, which stood at $ 1.75 billion (over ₹ 12,000 crore). Now, KTM CEO Stefan Pierer has set his sights on breaking into the top-three motorcycle makers worldwide, and overtaking Kawasaki in the process."
|17th June 2019, 11:19||#2|
Join Date: Jun 2006
Thanked: 31,554 Times
Re: KTM overtakes Harley-Davidson in 2018 worldwide bike sales
More of just a press release, and not really a direct comparison - I would say.
Harley sells much more expensive motorcycles than KTM, and their reported revenue for 2018 was at $5.72 billion as against a reported $1.75 billion for KTM.
Plus top three in worldwide sales? KTM seems happy imagining that Honda, Yamaha and Kawasaki form the top three players in the world. He's forgetting one name - Hero Motocorp in second place with 7.8 million units sold only in India alone.
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