Mahindra to fully acquire France-based Peugeot Motocycles

wheelguy · 25th October 2019, 23:04

Mahindra to fully acquire France-based Peugeot Motorcycles.

Quote:

New Delhi: Mahindra & Mahindra (M&M) on Friday said its subsidiary Mahindra Two Wheelers Europe will fully acquire France-based Peugeot Motocycles (PMTC) for an undisclosed amount. Mahindra Two Wheelers Europe already has 51 per cent stake in PMTC.

"We are seeing positive momentum at Peugeot Motocycles. Kisbee becoming the largest selling 50cc vehicle in Europe, Peugeot Metropolis getting stronger in Europe and China, the positive market response to the new launch of the Urban GT connected Pulsion, are all cases in point," M&M President - FES & Two Wheelers Rajesh Jejurikar said.

Commenting on the deal, Peugeot Brand CEO Jean-Philippe Imparato said: "This decision by the shareholders will ensure that Peugeot Motocycles benefits from the expertise of a significant global player in the two wheelers industry."

He further said: "We at Peugeot will maintain our commitment through our utilisation of the Peugeot brand and extend our support to design and technological innovations."

Source: ET Auto

Aditya · 26th October 2019, 16:14

Mahindra to fully acquire France-based Peugeot Motocycles - Post moved to a new thread.

GeeTee TSI · 26th October 2019, 19:09

Really look forward to some maxi scooters in India, a segment shunned so far

neil.jericho · 28th October 2019, 16:24

While researching Peugeot's sales performance, I came across this interesting link that shows Peugeot has grown 47% in sales in the French two wheeler market which has grown only 17% correspondingly. The link is here. I wonder what could have been the larger factors in favour of the sale to Mahindra which is not really a global player in the two wheeler sector.

Kinetic has been one manufacturer that has flirted with the idea of giving India exciting scooters but somehow things have never panned out for them. Does anyone remember the Italjet scooters that were quite the rage when the were showcased in our country? The Dragster was the one offering that looked quite menacing back then and people still talk about. Now hopefully Mahindra can spark the same interest in the scooter market in India with some new offerings that can stand out in the sea of largely me too competition.

26th October 2019, 16:14	#2
Aditya Team-BHP Support Join Date: Feb 2004 Location: Mumbai Posts: 17,835 Thanked: 77,063 Times View My Garage	Re: Mahindra to fully acquire France-based Peugeot Motocycles Mahindra to fully acquire France-based Peugeot Motocycles - Post moved to a new thread.
	() Thanks

26th October 2019, 19:09	#3
GeeTee TSI Senior - BHPian Join Date: Jun 2015 Location: KA01 Posts: 1,246 Thanked: 2,729 Times View My Garage	Re: Mahindra to fully acquire France-based Peugeot Motocycles Really look forward to some maxi scooters in India, a segment shunned so far
	() Thanks

28th October 2019, 16:24	#4
neil.jericho Distinguished - BHPian Join Date: Aug 2009 Location: Cochin Posts: 3,810 Thanked: 19,328 Times	Re: Mahindra to fully acquire France-based Peugeot Motocycles While researching Peugeot's sales performance, I came across this interesting link that shows Peugeot has grown 47% in sales in the French two wheeler market which has grown only 17% correspondingly. The link is here. I wonder what could have been the larger factors in favour of the sale to Mahindra which is not really a global player in the two wheeler sector. Kinetic has been one manufacturer that has flirted with the idea of giving India exciting scooters but somehow things have never panned out for them. Does anyone remember the Italjet scooters that were quite the rage when the were showcased in our country? The Dragster was the one offering that looked quite menacing back then and people still talk about. Now hopefully Mahindra can spark the same interest in the scooter market in India with some new offerings that can stand out in the sea of largely me too competition.
	() Thanks