[TusharK]

Mahindra has launched a range of accessories and merchandise for the new Thar. It includes exterior and interior add-ons as well as lifestyle accessories.



The exterior upgrades offered on the Thar include Chrome and Piano Black appliques, body-cladding, alloy wheels among others. Mahindra is offering equipment such as portable grip-track, wireless hand-controlled winch and high-lift jack to assist drivers in off-road situations.



Additionally, Thar customers can choose from camping equipment like roof-top tent kit, tail-mounted snack tray among others.



The merchandise range offered by Mahindra includes outdoor and indoor apparels. Customers can select from a range of men's, women's and kids' T-shirts, Dry Fit men's T-shirt as well as casual and denim shirts for men. Photographer and Bomber jackets are also available.

The official accessories and merchandise can be purchase at Mahindra Authorised showrooms and online on this website.

The Mahindra Thar was launched on October 2, 2020. Prices start at Rs. 9.80 lakh (ex-showroom, India).











Link to Team-BHP News

[AdiSinghV12]

Very interesting there having 3rd party 4x4 add-ons! Its like BMW officially selling Akrapovic, Ford offically selling Borla for Mustang! Interesting to see how the prices would be like. Good going for an Indian manufacturer

[CrAzY dRiVeR]

Originally Posted by AdiSinghV12

Very interesting there having 3rd party 4x4 add-ons! Its like BMW officially selling Akrapovic, Ford offically selling Borla for Mustang! Interesting to see how the prices would be like. Good going for an Indian manufacturer

They have tied up with a few companies. GoPro for action camera and accessories, Kent CamEye for DVR, Bushranger for 4*4 gear, NiRit for camping apparel and KingCamp for camping accessories.

The list is quite impressive indeed! PDF attached -

[84.monsoon]

Originally Posted by CrAzY dRiVeR

They have tied up with a few companies. GoPro for action camera and accessories, Kent CamEye for DVR, Bushranger for 4*4 gear, NiRit for camping apparel and KingCamp for camping accessories.

The list is quite impressive indeed! PDF attached -

I really feel Mahindra should have provided a center armrest-cum-storage box that is adjustable fore-and-aft as well as for height as an official accessory. This would have solved two things - the main grouse of not having a comfortable arm resting position, especially for those buying automatic and do not have to move their left arm constantly. Also, it would have increased storage space in the Thar for accessories and knick-knacks, the glove box is so mall and there is hardly any other storages spaces such as under-seat drawers.

Other than this, I will go for front parking sensors and rear view camera in my Thar and also perhaps upgrade to slightly better speakers.

[The Great]

Apparently it seems they have taken a leaf out of the Royal Enfield books.

A lifestyle vehicle not only requires a unique vehicle but also unique ownership experience too.

With the accessories, merchandise and group gatherings / events, the sales numbers are a byproduct of these.

[jkrishnakj]

My only grouse is the 'Sher Kabhi nahata nahi hai' slogan. Sounds a bit bizarre. I dont know if i am the only one who feel that way.

[rakesh_r]

Originally Posted by CrAzY dRiVeR

They have tied up with a few companies. GoPro for action camera and accessories, Kent CamEye for DVR, Bushranger for 4*4 gear, NiRit for camping apparel and KingCamp for camping accessories.

The list is quite impressive indeed! PDF attached -

Alloys, upsized tyres, winches, offroad bumpers and snorkel (if at all they bring one), owners can roam about without the fear of the MVD harassment.

[anjan_c2007]

A good and apt way to market merchandise with the brand. Too late in the day, but at least they started it. The range of women's apparels appear less compared to those for men. And the coffee mug inscribed phrase "Sher Kabhi Nahta Nahin"- I wonder whether this will go down well with one and all. And we were also expecting Anand Mahindra's autograph on one or more merchandise. He had done it on the previous generation Signature Edition Thar that came as a limited edition, with his signature on the right fender.

https://news.maxabout.com/cars/mahin...ature-edition/

[trek]

There is a stock clearance sale running at the official merchandise website of Mahindra, today is apparently the last day.

Please click on the below link to see the available deals:

https://www.m2all.com/99-stock-clear...hSale_MarWeek3