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-   -   Nissan's Duster-based SUV, the Terrano: Full Pics are out! (https://www.team-bhp.com/forum/indian-car-scene/128481-nissans-duster-based-suv-terrano-full-pics-out-8.html)

This oddball pricing strategy for the Terrano beats me hollow...

Unless of course the Terrano is coming in with 4WD and squillions of Airbags and all the latest functional gizmo-istic fiddly acronyms like EBD, HHC, ASR, ABS, ESP, EDL blah blah blah...

These blokes are onto a good thing but appear to be in imminent danger of burying their potential success deep on account of idiot pricing and positioning strategies...

I mean, will one buy a vehicle of this type which is of a bare base level and which does not have all the above mentioned fiddlies, at a price of this kind?

The Indian public are very particular about value, regardless of where they are in terms of evolution or relatively positioned on the value chain. The poorest of the poor and the richest of the rich have one thing in common. We are all value seekers.

Interesting! The report talks about quite a bit of exterior changes to bring the car in-line with other Nissan SUVs. It’s quite a positive move if the car gets close to the quality levels of the Qashqai, Murano etc. On the negative side, the Duster is now quite pricey for what it offers, and with 50-75K more than the Duster, the Terrano will get really close to the 15 lakhs range (atleast in some cities).

- Logically it makes sense. Nissan says they are going to do improvements over Duster including sheet metal. That means it HAS to be priced higher Renault version of Duster.
- But the article does NOT claim, its 50-75K higher than the "current" pricing of Duster.
- Surely Renault will have to bring down the price to make way for Nissan Duster at almost to its current levels of pricing (Thats my take though)

The Nissan version [NH79] will be priced lower than the Renault Duster as per the traditional Renault / Nissan pricing policy.

Lets not get carried away by speculations !

Contrary to what that ACI article claims, I hope Nissan makes changes to the interiors of the Terrano.

I like the simple and functional interior of the Duster but better quality materials will be very welcome.

ACI take on Renault-Nissan pricing is interesting. Its quoted here for convenience

Though the Terrano looks good compared to Duster, how many are willing to pay half a lakh more for Nissan.

Nissan will be lucky if they could reach 4 digit sales with the pricing they have in mind.

The Nissan Duster will cross 16L in Bangalore if this is they plan to price it. As it is Nissan brand image is not that great. Infact people today think Renault is more premium than Nissan. Nissan will have a hard time justifying the higher tag vs the Renault.

Also in this brand engineering exercise we have seen that the expensive of the 2 brands doesn't do too well. For example Sunny is more popular than Scala and Micra outsells the Pulse.

Viddy

On the same lines, wonder why Rapid doesn't outsell Vento.
Similar brand engineering exercise & Vento is costlier of the two.

My wish list from the terrano, as regards to improvements over the duster:

Interiors:
Overall enhancements in fit and finish, maybe use some more modern looking components and switches (raid the Sunny/Micra bin?)
Traditional placement of orvm switch and steering controls ON the steering
Centre armrest and storage unit
Slightly redesigned central console bin to liberate more leg space in the (cramped) footwell
Dead pedal
Traditional seat height adjustment lever and lumbar support adjuster
Better under thigh support for front seats
Remove that idiotic rear ac unit and free up space for the 5th passenger and a front centre console unit
Better insulation, including rubber beading for the doors
Maybe a touch screen 2din system for the top variant

Driving/mechanicals:
A clutch that is easier on the left foot
Improved steering feel, especially at higher speeds
Better low end response for the 110

Exteriors:
Nothing much (they'll do a bit of rebranding anyway). Just one thing- maybe use paint/plastic to fill in that gap between the C pillar and the window at the rear... an integrated window design looks better than the segregated one IMO

Is that asking for too much? I don't think so, given the premium they are planning to charge over the duster. Nissan have the luxury of being aware of the duster's shortcomings and being able to fix them in their version. This pricing will put the terrano squarely in xuv territory, so they better put up a damn good product with significant improvements over the duster. Honestly though, with more and more compact SUVs entering the fray, they might need to seriously reconsider revising their pricing strategy.

That's an easy one KP. Rapid is a brand engineered one of the Vento but they have taken it too far. Between the Scala and Sunny only exterior changes are done with interiors being the same. Even features list are the same between the 2.

Incase of Rapid, you get lesser features, cheaper looking interiors than the Vento.

Moreover the discounts on the Vento actually make it very close to the Rapid.

Would predict that this will not move from the showrooms at all if priced higher than the Duster. India likes to play safe and with the Duster already present in high numbers on the road and nothing significant to attract this customer TG away from Duster they would probably stay with the current option Duster. The inertia needs to be overcome.

The front may be a bit better but overall it is still the same old wine in a new bottle.

The duster itself will be under pressure after the Ecosport arrives and this is not helping the cause.

^ The point made by ampere justifies the confusion IMO.

And also somewhere i feel Nissan is a brand you can relate to being making SUVs more than Renault so may be also for that reason they can afford to price it higher.

It is easy for them to do changes in the plastic areas (like bumper etc) because just the tools have to be designed differently and can fit the same machines (injection molding) just the properties have to match the minimum tolerance of the previously tested for tests like impact resistance etc which can be done on the component level, but if they plan to do changes in the body shell/metal i.e. structural changes then the testing will not be restricted to component level but the vehicle on the whole :)

Anyway the Duster isnt available off the shelf & people were & are willing to pay a premium as high as 50k - 75k for immediate delivery (myself included i.e. before i bought the Scala) so theres no question about the sales of this variant as the demand is extremely high :thumbs up

I just found this image on ACs article on the Terrano. I hope watermarked images are allowed : ). Here is said article.
I have a question as well, Does this Nissan-Renault agreement allow cars to be serviced/repaired at each others Service centres? or is it like any other manufacturer servicing cars exclusive to its own make.

However, people can still consider if they address the short-comings of Duster, for eg: A petrol variant which is fully loaded and not missing features such as ABS, 6 Airbags along with choice of automatic.