Re: Maruti to become bigger than Suzuki's global operations Quote:
Originally Posted by SchumiFan I think you are making a mountain out of a molehill. Duster is not a new car. It was already being sold under a different brand in Europe. Whereas the mini SUV is a new car for Suzuki/Maruti. 2 years is not a big time in terms of product's conception. |
Sorry mate your post reeks of a lot of ignorance so shall put things straight.
Suzuki tried the small crossover/compact SUV with the SX4 and fell on its face. The apparently new crossover is simply a redone SX4, its sold elsewhere as the SX4-scross and built alongside the previous SX4 iteration that's still being sold in a few markets. The new SX-4 (S cross) has been on sale for more than a year now in the UK and I have hardly seen any on the road. This might be new for maruti but is an old and recycled story for suzuki elsewhere. Quote:
Originally Posted by SchumiFan For all the sounds about Hyundai, they have 5 hatchbacks, 1 sub 4m sedan and one normal sedan before jumping into the million rupee category. Their presence is yet to be there in the people mover segment (Ertiga) nor the one you are accusing Maruti about, mini SUV. |
Lets not forget maruti had a 15 year lead over Hyundai! Globally, Hyundai arrived 50 years after Suzuki and despite that they outsell them by 2:1, that's before even taking Kia into account. Suzuki is nowhere close to Hyundai as a global player, whether its model line up, sales, profits, technology etc..etc... Quote:
Originally Posted by SchumiFan As for things sliding, it has been predicted time and again when new models are launched from other manufacturers. "This will be the car taking the fight to Maruti'.
Other than the Elite i20, no other car has a sniff of the best sellers from Maruti. They know the Indian market better than anyone and they strive to support it unlike a few foreign brands. |
I have no doubt about the dominance of maruti in India.
But there are 2 sides to the coin, because steadily suzuki's car sales are becoming a one trick pony. The moment the Indian car market slides for whatever reason or the labour strifes are sustained for a prolonged period Suzuki stands very exposed. Now they make money from just one country and use it to sustain a global operation. You don't have to go to business school to understand how brittle such an arrangement is.
The economics of the car industry are very very fluid so what car makers do are spread the bets. Be present in multiple markets with mix of cheaper high volume models and expensive lower volume models etc..etc... Suzuki on the other hand is shrinking elsewhere and hedging all its bets in one country. They withdrew form one of the worlds largest market North America because of lack of sales. Quote:
Originally Posted by SchumiFan If you really want to see a stale Indian manufacturer, please look at Tata/Mahindra. Zest/Bolt may be new, improved models but their Vista DNA is very evident from the side profiles. XUV500 is a good model and they have done well with the Scorpio. But Quanto is a failure, Bolero is a decade old model. I don't think we need to even touch upon the Verito disaster. |
Maruti have been doing stale from day one and have models that have DNA older than some members on this forum. Its just that they do it a lot better than Tata. Lets not forget the fact that market capitalization isn't set in stone or whenever the ToI media group try to use it against companies. Tata motors and Mahindra have a far safer business model than Suzuki according to me. Tata's strength lies in its Commercial vehicle business and JLR (especially taking into account its impending launches.) Mahindra dominate the UV sector and more importantly rules roost with tractors which is now a fledgling global operation. They are also slowly but surely turning Ssangyong around.
People need to take their heads out of fish bowls to understand the real picture. Maruti rules the Indian passenger car market, but that's just the 6th or 7th largest in the world. Suzuki's auto operations are quite fragile and I firmly believe inline for a hostile takeover by someone like VW (who already have 20% and despite all its efforts Suzuki cant get rid of them)
Like I mentioned before maruti is a one trick pony, and today is its time in the sun. What I worry is where's the shelter when the weather turns bad?! |