Creta, Ertiga & Scorpio inching towards the 10 lakh sales club in 2024

Spanning over two decades, Scorpio is the product that changed the world of Mahindra Automotive forever.

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Maruti Ertiga, Hyundai Creta, and Mahindra Scorpio nameplates are poised to join the 10 lakh-sales club in 2024.

Maruti Ertiga:

A definitive product that killed every other direct competitor in its journey so far, and created an uncontested segment for itself in India.

Hyundai Creta:

Launched in 2015, the Creta has always been the best-selling car in the ~4.3m monocoque SUV segment and one of the highest revenue-grossing product in the Indian passenger vehicle industry. Creta has been a great all-rounder across two generations in India, and no competition was ever able to beat it in its own game, not even its exterior designer, who gave it a radical styling for 2nd generation.

Mahindra Scorpio:

Spanning over two decades, Scorpio is the product that changed the world of Mahindra Automotive forever. Scorpio in India became a symbol of muscle power and a de facto choice for politicians and contractors on tight budgets; read it as a customer segment that can’t afford the Mitsubishi Pajero (2003), Ford Endeavour (2004), or Toyota Fortuner (2009).

Over the years, Scorpio used to do around 4k units a month, but with the changed value proposition of Scorpio N (2022), it is selling well past the 10k mark in 2023. Scorpio is also the first modern product from Mahindra that has the blood of the original Tata Safari on its sword.

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