Rumour: Rimac could acquire the Bugatti brand

Vw group could sell the Bugatti brand to Rimac Automobili.

Electric carmaker Rimac Automobili could be the new owners of the Bugatti brand. The deal could be done via Porsche, in exchange for a bigger share of the electric carmaker.

It is said that Volkswagen executives have signed off on the deal but a supervisory board approval is pending. The Porsche brand is involved as the Piech family control 50% of the controlling stake in the German group. With this, Volkswagen will aim to consolidate its efforts towards the future of mobility, which could include electric cars, digitalisation and autonomous vehicles.

In 2018, Porsche acquired a 10% stake in Rimac. In 2019, another 5.5% stake was picked up. Other investors in Rimac include Hyundai, Jaguar, Koenigsegg and Magna.

Rimac Automobili is currently involved in high efficiency battery packs, the development of e-motors, innovations in driver assistance, connectivity and infotainment as well as systems integration and control.


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