Team-BHP - The Electric Vehicle (EV) Landscape - A Deep Dive
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The Automobile Industry is growing rapidly worldwide. But with this growth has come the increased focus on pollution and its ill effects. China is battling record levels of Smog. Delhi has been called a 'Gas Chamber' by the High Court, which in turn has prompted the government to implement the controversial odd-even rule. The Supreme Court in India has banned sales of diesel vehicles with capacity >2000 cc in the NCR Region. It is also proposing a green cess on smaller diesels.

All this has resulted in an increased focus on alternative energy sources to drive our vehicles. While in countries like US and China, this focus has been there for a few years now, with the recent happenings in India, this is on the way to becoming a focus here also. As we know one of the most common and successful alternate source of energy is electricity. Apart from electricity, CNG based vehicles have also seen moderate success.

Here we shall focus on electric vehicles and drill down into the Electric Vehicle Landscape- Some things looked at here.

What are the types of Electric Vehicles?

A simple pictorial summary of above (Image Source)

The Electric Vehicle (EV) Landscape - A Deep Dive-typesofelectricvehicles.jpg





History of Electric Vehicles. ( Please open the image to make it more readable)

The Electric Vehicle (EV) Landscape - A Deep Dive-evhistory.jpg



This article also has a very nice interactive timeline showing the history of the Electric Car


Sources:
Alternate Fuels Data Center

The Electric Vehicle Initiative:



Global EV Picture (Open and zoom for enhanced clarity)

The Electric Vehicle (EV) Landscape - A Deep Dive-evbynumbers.jpg

Key Observations

Sources:
EVI Official Site

Country/Government and Manufacturer Initiatives:

The governments of countries where the sales are huge have started to realize that pollution is a serious concern and needs to be looked at. Several incentives and subsidies have been launched to promote EVs. In addition, emission norms and regulations have been made stricter. This in turn have prompted manufacturers to invest heavily in EV Research.

Below table shows a sample of the normal registration process and benefits to EV's for the key EV markets. This data is from a 2013 paper.


The Electric Vehicle (EV) Landscape - A Deep Dive-evincentives.jpg

Notes:

Manufacturer Focus. In the last year, several manufacturers have launched dedicated initiatives to grow/expand the EV Portfolio. A quick look
.

Ford: Ford very recently launched a Vision 2020 EV Plan. Summarized well in the chart below.

The Electric Vehicle (EV) Landscape - A Deep Dive-fordelectrifiedvehiclesprogram2020768x768.jpg

Volkswagen: VW after being hit by thee emission scandal, has been talking about focusing more on the EV Space. An extract from their most recent plans for CES 2016

Quote:

Volkswagen reportedly plans to revive the Microbus's classic look for an EV concept at the 2016 Consumer Electronics Show, but the first teaser for the vehicle suggests a more futuristic design with an illuminated grille and squinting headlights. Rumors hint that the full shape includes some vintage cues from the van, including short overhangs, a wide D-pillar, and boxy overall aesthetic.

VW wants to use this concept as a way to point the way toward its future and probably encourage CES visitors to forget a little about the company's present. The brand's chairman will debut the EV during his CES keynote on January 5 where he will focus on "the latest developments in electromobility as well as the next generation of connectivity."
General Motors: GM currently has only one All Electric Car (Spark EV), but is now increasing its focus on Electric Cars

Quote:

General Motors is getting serious about electric cars.

The automaker revealed that it is partnering closely with LG to produce an electric motor, battery cells, and other components for its new Chevrolet Bolt EV, which will travel more than 200 miles on a single charge and go into production during late 2016.

GM currently only offers one other all-electric car, the Spark EV, and it only has a range of about 80 miles on a single charge.
Toyota: Toyota The world’s best-selling auto maker recently said that by 2050, gas-electric hybrids, plug-in hybrids, fuel-cell cars and electric vehicles will account for most of its global vehicle sales, without giving a detailed breakdown. Unlike others, Toyota believes that Hydrogen Fuel Cell based cars are going to be more prevalent than EV's

Quote:

Toyota, which has focused on hybrids, last year started selling fuel-cell cars that run on hydrogen and emit only water from the tailpipe. Fuel-cell cars, which can be charged in minutes and have a longer driving range than electric vehicles, are more suited for long-distance driving than electric cars, Toyota has said.

Toyota’s Mirai fuel-cell car can run 312 miles with a full-tank of hydrogen based on U.S. testing standards. Rival Nissan Motor Co.’s Leaf electric car has an average range of 84 miles with a fully charged battery, while U.S. startup Tesla Motors Inc.’s Model S electric car has a range of 230-270 miles.

Sources

India and EV's

India is a developing, cost conscious market where the automobile sales itself is slowly ramping up. Hence, unlike other matured markets, India has a long way to go before EV's can make any kind of impact. Having said that, along with the rest of the world, there is a big focus on Electric Vehicles in India.

Government Initiatives and Incentives: The government recently launched hte FAME India - Faster Adoption and Manufacturing of Hybrid and Electric vehicles in India - is a part of the National Electric Mobility Mission Plan. As part of this scheme, depending on technology, battery operated scooters and motorcycles will be eligible to demand incentives ranging between Rs 1,800 to Rs 29,000. Similarly in three-wheelers it is from Rs 3,300 and Rs 61,000. In four-wheelers, the incentives range from Rs 13,000 to Rs 1.38 lakh, while in light commercial vehicles it is from Rs 17,000 to Rs 1.87 lakh, and for buses it is from Rs 34 lakh to Rs 66 lakh.

The government is also planning to develop Electric Vehicle Platforms.

Manufacturer Focus:

A look at the EV's currently on sale in India

Mahindra E2O

The Electric Vehicle (EV) Landscape - A Deep Dive-mahindrarevae2o01.jpg


Notes:



Toyota Camry Hybrid

The Electric Vehicle (EV) Landscape - A Deep Dive-toyotacamryhybrid01.jpg


Notes:

Toyota Prius

The Electric Vehicle (EV) Landscape - A Deep Dive-prius.jpg

Notes:
Mahindra Scorpio, Maruti Ciaz and Ertiga : Mild Hybrid options. Primarily focused on improving efficiency. Mainly by switching off the Engine when at a standstill.

An Honorable Mention- The Honda Civic Hybrid (2008-2010)

The Electric Vehicle (EV) Landscape - A Deep Dive-civichybridindia.jpg

Future of EV's in India: Probably if this question was asked a month back, the answer would be- Very Bleak. But suddenly with the focus on pollution levels, implementation of odd-even rules and the diesel bans, there is renewed interest in cleaner, efficient modes of transportation. Most of the diesel buying customers, buy it only for the increased efficiency and lower fuel costs. This use case can be met by PHEV provided they are made affordable.

Having said that, at the time of writing, there is not much to look forward to in this space. The EV that would work best for India would be Plug In Hybrid EV' (PHEV). These vehicles can be charged and can run 50-60 km purely on battery and can switch to gasoline when needed. In a predominantly one car per household country like India, PHEV's can be successful. Battery powered run for the local intra city daily commute and gasoline for the long drives.

The only PHEV that has been showcased in India is the Swift Range Extender from Maruti.

The Electric Vehicle (EV) Landscape - A Deep Dive-0_468_700_http172.17.115.18082extraimages20150624105559_swifth1.jpg

Apart from this, a Mahindra Verito EV has been doing the rounds for the last couple of years. No official info about launch.

Numbers: Global top selling EV's and Manufacturers in 2015




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Nissan Leaf

The Electric Vehicle (EV) Landscape - A Deep Dive-leaf.jpg

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Tesla Model S

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The Electric Vehicle (EV) Landscape - A Deep Dive-teslaspecs.jpg

Mitsubishi Outlander PHEV

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Sources:

EV Adoption and Popularity Challenges

As mentioned in the second post, total EV sales are a minuscule percent of the global sales. Even with the aggressive growth in the China Market, global EV sales are expected to just cross 1 million in 2015. This is less than the monthly sales of US, China or Europe. So what are the key challenges being faced for EV Sales growth?
  1. The Image Problem: The initial image of EV's were slow, boring, poorly designed and not practical. Something like the image Automatics had in India. Elon Musk (Founder of Tesla) told in an interview that he started Tesla because he wanted to show the world that electric vehicles were not “ugly and slow and boring like a golf cart.” Although he did succeed in that with the Tesla, from a mass market perspective, this image problem still remains.

  2. Affordability: The biggest challenge. EV's are still way too expensive. Most governments give a lot of subsidies to promote EV's. But inspite of that, the price to value ratio is pretty low and most EV's cannot compete with conventional cars in a similar price range.

  3. Charging Stations: With most EV's having limited range, making them practical means having an extensive network of charging stations. This is not happening and is a problem China is facing. Extensive subsidies have exponentially increased sales, but the associated infrastructure has not been able to keep up.

  4. Range: The range continues to be a problem for pure EV's. The 100-200km range is just not sufficient. This is one major problem for the E2O in India also. There is a lot of development happening towards EV's with 300-400KM range. The Tesla is the only car with a healthy range, but you need to be really really rich to be able to afford a Tesla.

  5. Charging times: Unlike a conventional car where you can fill fuel in a minute, EV's need to be charged and this takes time. 4-5 hours of charging time is pretty standard. Fast Charging and Turbo charging are available now along with better batteries. But still some way to go. Long charging times coupled with Range Anxiety is a major issue.

  6. Dirty Power Plants: One of the key reasons for going Electric is due to environment consciousness. So it does not help that most of the electricity is generated from coal plants which by themselves are big
    polluters.


Before winding up, since we are talking about alternative energy sources, there is one other alternative energy vehicle being sold commercially- The Toyota Mirai


The Electric Vehicle (EV) Landscape - A Deep Dive-toyotamirai651.jpg



Hope this article helps provide a good insight into the Electric Vehicle Landscape.

Thread moved from the Assembly Line to the International Scene. Thanks for sharing. Learned a lot from your analysis - rating 5 stars!

Thanks a lot for this extensive information. Learnt a lot... I think Toyota is also planning for Corolla hybrid.

Just adding my 2 cents here...
There is a huge gap in acceptance of electric vehicles in India due to the problem of high prices and lack of supporting infrastructure.

Mahindra Reva is prices at 6-7 lakhs which is atleast 2.5 times the price of cheapest petrol car, Tata Nano. Any first time buyer will not be interested in purchasing the Reva due to it's price and limited range.

The best bet in India will be to provide heavy incentives by the government so that the cars become cheaper and can be afforded by many. Also if the prices come down, the urban Indians in search of a small city car, will be attracted towards buying an electric vehicle. Right now, one can get a Suzuki Baleno or Hyundai i20 for the price of Mahindra Reva. There's no wonder why the sales of Reva is so low.

Also in the rural areas, 24 hours electricity is a dream for most part of India, so owning an electric car in the rural areas is a big 'no'. The government is working for it, but it'll take time to reach to a certain level.

At the end of it, every one of us needs to become more considerate towards the nature and natural resources and think about the world at a larger scale. An old dialogue but relevant here ' 'Switching of the lights and fans when not in use in the urban area, can provide electricity to a rural home for a couple of hours'.

Thanks for reading.

Excellent report Rajeevraj. Rated a well deserved 5 star.

Quote:

Originally Posted by Rajeevraj (Post 3870681)
  1. The major spotlight is on China. EV sales have been booming in China. In the first 9 months of 2015 alone, 136,733 unit were sold. This is more than double the corresponding 2015 number.
  2. China is set to become the top seller of EV's in 2015, surpassing the US. But this growth to a large extent is driven by government initiatives. EV's are exempted from the registration cap followed by many cities. they are also exempt from any rush hour restrictions (Like the Odd-Even rule).

I was just reading yesterday how a little known Chinese company called NextEV plans to take on Tesla and other electric vehicle startups by bolstering its technology leadership. Its betting big on Chinese market. They seem to have a big warchest also. They were in hibernation mode till now and have started hiring big guns. They plan to have their cars rolling out by 2016 end itself.
This becomes another company trying to have a bite of market now dominated by Tesla. There are many companies now who are developing EV for masses like Faraday Future, Atieva, NextEV, and Karma (formerly Fisker). It will interesting to see this market grow.

Source


:OT I also follow the developments of startup "Ather Energy" based in Chennai/Bangalore. They are developing electric scooter and their prototype scooter looks good as per me. They came to spotlight when they got funding from Flipkart year back I think
Ather Energy Website
P.S: I am no where related to either NextEV or Ather Energy.

Beautiful and informative article. Thanks Rajeevraj. Needless to say, that EV (in all flavors) is the most happening development in the auto industry. We sure will witness a turning point in the automotive industry - with lots of EV technology, trial and error, and ultimately maturing of some select technologies ready for mass adoption. Auto manufacturers will come out good on this aspect - no doubt.

The concern will be accompanying EV infrastructure, driven by government policies. And I think we have an alliance that will help governments (trend-setters), to take those early steps. A few weeks back, I had come across the International Zero Emission Vehicle (ZEV) alliance (website). This alliance has a very ambitious plan -
Quote:

The International Zero-Emission Vehicle Alliance (ZEV Alliance) is a collaboration of national and subnational governments working together to accelerate adoption of ZEVs. The participants set ambitious, achievable targets for ZEV deployment, take actions to achieve those targets as appropriate in each jurisdiction, act together to achieve individual and collective targets, and encourage and support other jurisdictions in setting and achieving ambitious ZEV targets.
Quote:

On 3 December 2015, at the Paris COP, the participants in the International Zero-Emission Vehicle Alliance jointly committed to strive to make all passenger vehicle sales in their jurisdictions ZEVs as quickly as possible, and no later than 2050
Simply put, the alliance wants to phase out sale of petrol/diesel cars all-together by 2050 in the jurisdictions of the respective alliance participants :) So definitely we will be witnessing a lot of R&D in this area. This alliance should lead to mass EV infrastructure, that will eventually be endorsed by the late-adopters.

I believe, solar power is worth exploring here too. We definitely have a lot of sunshine, to keep car batteries charged. Solar cells are expensive right now. Hopefully with time, this technology will be up for grabs too.

On another note, your article mentions Regenerative braking systems. This is quite interesting. For those interested in a deep dive of how this works, do refer to How Stuff Works

I would really be interested to understand what are the good electric bike options available for us in India.

how would the batteries be scrapped once they are beyond their useful life?
governments will need to come up with procedures that dont impact the environment, else we are back to square one: damage to planet due to use of fossil fuels Vs damage caused by dumping used batteries

Quote:

Originally Posted by maven (Post 3872974)
how would the batteries be scrapped once they are beyond their useful life?
governments will need to come up with procedures that dont impact the environment, else we are back to square one: damage to planet due to use of fossil fuels Vs damage caused by dumping used batteries

The EV batteries don't have to be scrapped once they reach their useful life (usually 75% of their maximum capacity) in an EV. They can be used as energy storage for a solar/wind power plant. This ensures that these batteries can be used for another 10-15 years, depending on the size of the storage and health of batteries.

http://www.autoblog.com/2014/02/18/u...-system-japan/

http://reneweconomy.com.au/2014/sola...go-japan-46230

The pollution levels are there anyways.

While we (aam Junta) think it very cool to use electric vehicle such as E2O, what with its massive cost, and projected savings in term of per kilometre running charges, we still need to to introspect on what fuels we use to generate electricity. Many Electricity generating stations still depend on fossil fuels like coal. Burning of coal produces pollution and this is not exactly serving the purpose of running your car on "CLEAN FUEL".

The more adaptibility to Hydro Powerstations, more we save on the environment. But then there is a strong lobby by Coal mine allottees, which brings back to the original question of what defines a clean fuel?

Andy


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