New Fusion in the market

zulfikar · 11th August 2006, 14:41

Quote:

Originally Posted by directinjection

That's why they've named it FORD (CON)FUSION!

GOOD ONE...
i also liked the older one but new is always new...

suman · 11th August 2006, 19:11

Quote:

Originally Posted by Mpower

The 1.4 diesel will

You are correct, its upto 1500 cc for the diesels & 1200 cc for the petrols, provided length below 4000 mm

devarshi84 · 11th August 2006, 22:11

and the best part is, there is only 1 diesel hatch to compete with th fusion. the indica. hence while Indica is catering to the low end market, Fusion can easily cater to the high-end.

i.e. if ford managers have enough brains.

antardaksh · 12th August 2006, 03:13

I think this might push up sales for a small time because a lot of people were awaiting launch of new fusion.

ballkey · 14th August 2006, 08:12

I take back my comments on the bumper. They showed it on the Car &Bike show yesterday, and it's not half as bad. All that black cladding looks "Adventure"sque.

The marketing is all wrong though. Maybe they should get some of these "macho" heros to promote it - spend the moolah and get Hrithik to endorse it. An offroad kit would be awesome too.

redcandle · 15th August 2006, 00:08

Some pictures of the new Fusion on the road, though in London.

Thanks

Redcandle

4veel · 16th August 2006, 17:48

yess...
i like the looks of fusion....
and would go for test ride soon.

Ford Rocam · 16th August 2006, 18:55

Quote:

Arvind Matthew had mentioned in an interview that he didnt see a market for diesel Fusion because it was a lifestyle product and the target demographic was inner city yuppies who didnt travel long distances. Somehow they failed to connect with the target market.

Talking about lifestyle product ..B.S !.. Ford Fusion is available in U.K with 1.4 & 1.6 Duratorq TDCi (direct injection,common rail Turbo) engines,so mr mathew means lifestyle in U.K is backward than indians!!! Why dont they offer the deisel variant in Fusion it will def increase their sales.It seems they still havent understood indian consumers yet.

Mpower · 16th August 2006, 19:20

Rocam I think what he was refering to is the fact that Fusion is a hi-volume budget commuter car in the UK whereas in India its a lifestyle product with a niche segment.
A yuppie in London would similarly drive something like a A3 for instance.
For example the Honda Accord in the US is a family car but marketed as a luxury car in India.

Regardless, the product has failed to connect with target market

Boom Shiva · 16th August 2006, 19:26

I think that stupid ad campaign is what killed the car.

Btw, what is the Fusion's FE in city traffic? Someone I know is considering buying one, but we don't personally know anyone who owns/drives a Fusion, which is why the car arouses doubts.

sendu79 · 20th August 2006, 11:11

Boomshiva - The new ad campaign is no better either.

The FE you can get out of a Fusion is around 11-12 kmpl in city after 1st servicing. I get this in Hyderabad with 100% AC on.

BTW, anybody in the forum got a chance to take a test drive of the new Fusion?

yeis · 20th August 2006, 12:24

Quote:

Originally Posted by sendu79

The FE you can get out of a Fusion is around 11-12 kmpl in city after 1st servicing. I get this in Hyderabad with 100% AC on.

Hmmm... I was considering it in range of 10 kmpl. Up to 12kmpl in Hyd 100% AC on is very good figure out of a Fusion.

Proxima · 31st August 2006, 15:31

When is the diesel fusion expected? Any idea?

shiva_cool87 · 31st August 2006, 18:03

Ford has completely messed up with the FRONT.....

hellspawn · 1st September 2006, 16:30

has ford worked with the suspension of the new fusion.cos when i took a test drive in the plder fusion the ride was pretty uncomfortable.the suspension was too stiff for low speeds.
but i like the new look of the car and the interiors look amazing now,.

11th August 2006, 22:11	#33
devarshi84 Senior - BHPian Join Date: Jun 2005 Location: Ahmedabad - Tor Posts: 4,024 Thanked: 211 Times View My Garage	and the best part is, there is only 1 diesel hatch to compete with th fusion. the indica. hence while Indica is catering to the low end market, Fusion can easily cater to the high-end. i.e. if ford managers have enough brains.
	() Thanks

12th August 2006, 03:13	#34
antardaksh BHPian Join Date: Jan 2006 Location: delhi Posts: 380 Thanked: 295 Times	I think this might push up sales for a small time because a lot of people were awaiting launch of new fusion.
	() Thanks

14th August 2006, 08:12	#35
ballkey BHPian Join Date: Sep 2005 Location: Chennai Posts: 425 Thanked: 35 Times	I take back my comments on the bumper. They showed it on the Car &Bike show yesterday, and it's not half as bad. All that black cladding looks "Adventure"sque. The marketing is all wrong though. Maybe they should get some of these "macho" heros to promote it - spend the moolah and get Hrithik to endorse it. An offroad kit would be awesome too.
	() Thanks

15th August 2006, 00:08	#36
redcandle BHPian Join Date: Oct 2005 Location: London Posts: 294 Thanked: 2 Times	Close Up With Fusion Some pictures of the new Fusion on the road, though in London. Thanks Redcandle
	() Thanks

16th August 2006, 17:48	#37
4veel Newbie Join Date: Aug 2006 Location: hyderabad Posts: 11 Thanked: Once	yess... i like the looks of fusion.... and would go for test ride soon.
	() Thanks

16th August 2006, 19:20	#39
Mpower Senior - BHPian Join Date: Mar 2005 Location: Bangalore Posts: 10,409 Thanked: 1,730 Times View My Garage	Rocam I think what he was refering to is the fact that Fusion is a hi-volume budget commuter car in the UK whereas in India its a lifestyle product with a niche segment. A yuppie in London would similarly drive something like a A3 for instance. For example the Honda Accord in the US is a family car but marketed as a luxury car in India. Regardless, the product has failed to connect with target market
	() Thanks

16th August 2006, 19:26	#40
Boom Shiva BANNED Join Date: Feb 2005 Location: Mumbai Posts: 1,055 Thanked: 18 Times	I think that stupid ad campaign is what killed the car. Btw, what is the Fusion's FE in city traffic? Someone I know is considering buying one, but we don't personally know anyone who owns/drives a Fusion, which is why the car arouses doubts.
	() Thanks

20th August 2006, 11:11	#41
sendu79 Newbie Join Date: Apr 2006 Location: hyderbad Posts: 21 Thanked: 0 Times	Boomshiva - The new ad campaign is no better either. The FE you can get out of a Fusion is around 11-12 kmpl in city after 1st servicing. I get this in Hyderabad with 100% AC on. BTW, anybody in the forum got a chance to take a test drive of the new Fusion?
	() Thanks

31st August 2006, 15:31	#43
Proxima BHPian Join Date: Jul 2006 Location: Chennai Posts: 910 Thanked: 302 Times	When is the diesel fusion expected? Any idea?
	() Thanks

31st August 2006, 18:03	#44
shiva_cool87 BHPian Join Date: Feb 2006 Location: Bangalore Posts: 138 Thanked: 0 Times	Ford has completely messed up with the FRONT.....
	() Thanks

1st September 2006, 16:30	#45
hellspawn Join Date: Jul 2005 Location: noida Posts: 1,686 Thanked: 7 Times View My Garage Infractions: 0/1 (10)	has ford worked with the suspension of the new fusion.cos when i took a test drive in the plder fusion the ride was pretty uncomfortable.the suspension was too stiff for low speeds. but i like the new look of the car and the interiors look amazing now,.
	() Thanks