Maruti emerges as the most desired car brand among IT employees

rahul_intlad · 14th September 2007, 01:15

CLSA has just conducted a survey and the result comes as a bit of a surprise,especially since desirabilty and maruti don't seem to go hand in hand at least that's what is the general feeling.

Quote:

Maruti emerges as the most desired car brand among IT employees, followed by Honda and Hyundai.In the ‘Mr & Mrs India Survey’, 45% of those who intend to buy cars prefer Maruti and just over 7% prefer Tata Motors.

Source:
India Earnings >> Maruti Udyog >> News & Company Overview

iTNerd · 14th September 2007, 01:27

do doubt, Maruti caught me too!

blasé · 14th September 2007, 02:23

Well IMO, its more of VFM than desirabilty, if you read between the lines. It means us IT ppl don't get paid as much as the media projects it as

. We end up paying most of what we get in taxes.

We can only dream of a Audi or BMW or for that matter, even a proper SUV. At the end of the day do end up drive marutis, hyundai and maybe honda city [not other models of honda

]

Mpower · 14th September 2007, 05:06

No wonder, IT people obviously don't much about cars. (Let the brickbats begin)

bblost · 14th September 2007, 07:00

Quote:

Originally Posted by Mpower

No wonder, IT people obviously don't much about cars. (Let the brickbats begin)

dont' much

what is the missing word between them. I am guessing its compromise.
so it reads

No wonder, IT people obviously don't compromise much about cars.

dadu · 14th September 2007, 10:50

- Most IT ppl get it as part of package
- Most of them are young and hence in middle/lower management cadre, so eligibility is not for very high end cars.
- Most of them look at the features (cosmetics)/VFM and hence maruti fits the bill.

srishiva · 14th September 2007, 11:17

IT guys get paid more (compared to other fields). But it all goes through as EMI for a house etc., Add the EMI of the car to this and you know why.

finneyp · 14th September 2007, 11:17

Quote:

Originally Posted by Mpower

No wonder, IT people obviously don't much about cars.

It has more to do with 'follow the crowd' syndrome, which is not limited to IT folks alone!

ethanh_hunt · 14th September 2007, 11:48

IT guys are the most sensible and practical guys. They know what they can afford and they go for that. Working with Crazy clients most of the time who are always very demanding (always asking for lower rates), it makes sense to pick Maruti considering its VFM, Service and longevity

not forgetting resale.

I think they should have also asked about their "Dream Car" then the result would have been different. But There is no doubt why Tata is ranked so low..Its the image of those Sumos & Indicas that are abundant in IT

abhibh · 14th September 2007, 12:00

Well if you look at overall package nothing beats Maruti.

speedzak · 14th September 2007, 12:29

Why does it seems to be a surprise to many? Afterall, Maruti-Suzuki makes some of the best selling cars in India backed up with superb service backup and customer care. It is not a surprise piece of news for India atleast.

mithun · 14th September 2007, 13:24

Seems to be like that Hyundai has lost it's sheen among the IT folks !

And the rise of Honda into the 2nd position shows the rising incomes of IT clan.

anupmathur · 14th September 2007, 13:35

Quite VOLUNTARILY Maruti started fitting iCATS on ALL its cars as of around mid-April 2007. Has ANY other manufacturer shown such disposition?

finneyp · 14th September 2007, 13:41

Quote:

Originally Posted by anupmathur

Quite VOLUNTARILY Maruti started fitting iCATS on ALL its cars as of around mid-April 2007. Has ANY other manufacturer shown such disposition?

Yup! Palio Stile 1.1 models too have immobilizer as a standard feature!

blasé · 14th September 2007, 14:55

Quote:

Originally Posted by speedzak

Why does it seems to be a surprise to many? Afterall, Maruti-Suzuki makes some of the best selling cars in India backed up with superb service backup and customer care. It is not a surprise piece of news for India atleast.

Well its not that we are surprised, its more about what the article said about "IT people desire".
We don't desire these cars, but they are more p[FONT=Arial]ractical considering all other [FONT=Arial]circumstances. Maybe if the article had said, "IT people seem to prefer" then we would not have a problem. [/FONT]
[/FONT]

14th September 2007, 01:27	#2
iTNerd Senior - BHPian Join Date: Apr 2007 Location: Imphal/Noida Posts: 1,241 Thanked: 1,214 Times View My Garage	do doubt, Maruti caught me too!
	() Thanks

14th September 2007, 02:23	#3
blasé Newbie Join Date: Mar 2007 Location: Bangalore Posts: 24 Thanked: 0 Times	Well IMO, its more of VFM than desirabilty, if you read between the lines. It means us IT ppl don't get paid as much as the media projects it as. We end up paying most of what we get in taxes. We can only dream of a Audi or BMW or for that matter, even a proper SUV. At the end of the day do end up drive marutis, hyundai and maybe honda city [not other models of honda]
	() Thanks

14th September 2007, 05:06	#4
Mpower Senior - BHPian Join Date: Mar 2005 Location: Bangalore Posts: 10,409 Thanked: 1,730 Times View My Garage	No wonder, IT people obviously don't much about cars. (Let the brickbats begin)
	() Thanks

14th September 2007, 10:50	#6
dadu Senior - BHPian Join Date: May 2007 Location: Bangalore Posts: 3,803 Thanked: 462 Times View My Garage	- Most IT ppl get it as part of package - Most of them are young and hence in middle/lower management cadre, so eligibility is not for very high end cars. - Most of them look at the features (cosmetics)/VFM and hence maruti fits the bill.
	() Thanks

14th September 2007, 11:17	#7
srishiva Senior - BHPian Join Date: Nov 2006 Location: Bengaluru Posts: 4,375 Thanked: 2,256 Times	IT guys get paid more (compared to other fields). But it all goes through as EMI for a house etc., Add the EMI of the car to this and you know why.
	() Thanks

14th September 2007, 11:48	#9
ethanh_hunt BHPian Join Date: Jul 2007 Location: Back in Bangalore Posts: 63 Thanked: 0 Times	IT guys are the most sensible and practical guys. They know what they can afford and they go for that. Working with Crazy clients most of the time who are always very demanding (always asking for lower rates), it makes sense to pick Maruti considering its VFM, Service and longevity not forgetting resale. I think they should have also asked about their "Dream Car" then the result would have been different. But There is no doubt why Tata is ranked so low..Its the image of those Sumos & Indicas that are abundant in IT
	() Thanks

14th September 2007, 12:00	#10
abhibh Senior - BHPian Join Date: Sep 2005 Location: Back in the HOOD near you! Posts: 2,768 Thanked: 39 Times	Well if you look at overall package nothing beats Maruti.
	() Thanks

14th September 2007, 12:29	#11
speedzak BANNED Join Date: Mar 2006 Location: India Posts: 4,347 Thanked: 27 Times	Why does it seems to be a surprise to many? Afterall, Maruti-Suzuki makes some of the best selling cars in India backed up with superb service backup and customer care. It is not a surprise piece of news for India atleast.
	() Thanks

14th September 2007, 13:24	#12
mithun BANNED Join Date: Jan 2006 Location: Cochin Posts: 2,195 Thanked: 268 Times	Seems to be like that Hyundai has lost it's sheen among the IT folks ! And the rise of Honda into the 2nd position shows the rising incomes of IT clan.
	() Thanks

14th September 2007, 13:35	#13
anupmathur Senior - BHPian Join Date: Sep 2007 Location: New Delhi Posts: 3,095 Thanked: 307 Times	Quite VOLUNTARILY Maruti started fitting iCATS on ALL its cars as of around mid-April 2007. Has ANY other manufacturer shown such disposition?
	() Thanks