Quote:
Originally Posted by Screwdriva they are only now meeting their monthly sales targets.
Its not that they don't have competent products. It's that they chose to overprice their products on the basis of superior quality, when infact, they are selling better built, underpowered, relatively thirsty and overpriced products to the Indian consumer, hungry for the impression of German build.
If it weren't for the fuel efficiency of the VW 1.9 Tdi that built it's goodwill in India, Skoda would have folded up a long time ago. They need to learn from Maruti, a case of brand/ marketing brilliance in India. |
they are not meeting their monthly slaes targets, they are meeting their monthly delivery targets, when I got my fabia, there were so many people waiting in line for the car, it is not selling any fewer now anyway, it has been successful for the capacity of the plant, with atleast the dealers in mumbai reaching their targets.
they haven't "Overpriced" their products on MERE superior quality, just see how much the base model costs above the swift Zxi, and you'll see the value in the car, when u see that it is slightly better equipped than the swift.
underpowered ? atleast the diesel isnt.
relatively thirsty ? relative to what ?
hungry for the impression of german build ? have you ever opened the door of an audi or volkswagen, BMW, Merc. - They do feel very very similar to the fabia. So just because they are them and the fabia is a Skoda, you name it a Wannabe ? (thought being manufactured in VW plants and every part has the VW and audi badge on it)
Maruti was once a good company giving us great cars, that lasted long and felt nice to drive, with all the cost cutting and poor quality of parts, the only reason why Maruti is on the top is the "Chalta hai" attitude of the indian public, where everything is fine as long as you have paid the cheapest price for it. I am saying this because I own two other recent Maruti cars. If you rest on my swift's rear wheel arch the thing gives way, and my wagon R recently had some poor quality parts changed under warranty.
So what am I to do ? what should I buy if I insist on decent quality and safety ? |