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It's too early to sell electric supercars, says Lamborghini CEO

Lamborghini has already confirmed that its first all-electric vehicle will arrive in 2028.

Speaking to a media outlet, Stephan Winkelmann, CEO of Lamborghini, said that since electric supercars sell poorly, it makes no business sense for the company to bring electric versions of models like the Huracan or Revuelto.

Winkelmann argued, "Electric supercars are not something that is selling so far." He went even further to suggest that the genre might never catch on. The CEO said, "It's too early, and we have to see down the road if and when this is going to happen."

Reports suggest that despite the stricter emission norms, supercar makers are sticking to gas engines because they know what customers want - an emotion, which only a large displacement ICE can deliver. Winkelmann also mentioned that even though EVs are quicker, it's not as thrilling as a high-revving IC engine behind the seats.

Earlier this month, Lamborghini's sales chief also echoed the same comments, stating that the brand will never give up on its iconic V12. The carmaker is looking at switching to synthetic fuels, which could help them to continue offering the V12 for as long as possible.

Talking about EVs though, Lamborghini has already confirmed that its first all-electric vehicle will arrive in 2028. The first Lamborghini EV will not be a supercar, but rather a 2+2 grand tourer, based on the Lanzador concept.

Source: Automotive News Europe

 
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