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Volvo-Eicher shares spy pics of its own multi-axle truck

Funny times, we find ourselves in. In this age of information overload, every brand wants to stand out & gather attention. In what is a first, Volvo's PR team just emailed across pics of its own camouflaged truck being tested.

Email received:
VECV new Vehicle spotted at Indore road VE Commercial Vehicles is currently working on a new multi axle heavy duty truck. A camouflaged Eicher heavy duty tractor was recently seen driving at Indore roads. This soon to be launched new variant bears a distinct appearance and looks more powerful than ever before. This would be a part of the Eicher Pro series of heavy duty trucks, manufactured at their facility in Pithampur.

I predict these are lined up next: 

- Volvo's PR leaks interior pics of the said truck.
- They will then leak the price before its official announcement, along with watermarked pics of the brochure & specs.
- Finally, Volvo PR will write a review of its own truck and share it for publication

 
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