Fantastic Review @Akshay1234
You covered all the parameters succinctly and brought out the excitement this car truly deserves. It’s good on BMW India to release this car so early to the Indian market from it’s global inception (3-4 years ago) as M340i nicely fills the gap between full blown M car and standard BMW engines
I’m curious to know where have you driven this car (I mean conditions? Was it on a track or regular roads? And how many kms behind the wheel?)
Some things stood out in your review- mention about the engine being “ferocious” brought a huge grin to my face as I agree this is the right word to use for this deliciously creamy and brutally powerful B58
Noted several posts this being compared with full M car and how it’s not in its league etc. To each his own!
For folks coming from < 200 horsepower engines, this engine is guaranteed to knock their socks off and keep them grinning ear-to-ear for their entire ownership period
BMW’s strategy of placing this engine in between the range to get a lot of enthusiastic folks on to BMW band wagon is a roaring success. M340i is the hottest selling product (actually 2nd hottest as X3M40i outsells in US) and in a way redeemed themselves as a brand that makes the best performance cars.
This product is cannablizing the full M version car market and BMW is selling these literally in volumes and I spoke to some many dealers before I got mine, everyone said the same thing that we can't do much discounts as this is a hot product (Here in US, price difference isn’t as much vs a full M as in India (Base version of an M starts just 10 grand more than a fully loaded X3M40i/M340i and is pretty affordable)) However, US customers are extremely price conscious and haggle for every $ unlike in India, for that segment where folks are mostly HNI’s with that M car being their 2nd or 3rd exotic car in the garage and don’t care of price difference (They think instead of paying 1.4 crore, I will pay 1.6 crore, Big deal)
Almost every car enthusiast must have thought of owning a Bimmer at some point in their life and M version is obviously everyones ultimate dream but, 99% of folks (maybe an exaggeration) cannot fulfill that dream as not everyone has moolah to fund this expensive dream. Here is where the M340i comes into play and let’s the BMW dreamers get a taste of what the real M-Performance cars can do (Albeit at a slightly more reasonable cost and by no means affordable)
As an owner of this car in a different avatar and as also mentioned in my ownership review. The engine is so usable in day-to-day life that you feel as if driving a regular BMW but, a simple flick of the switch to Sports or Sports + and all hell breaks loose and completely changes this car's characteristics. While I am not sure that flexibility is available in a full blown M car. So, it’s best of both world for sure !!
Bimmerposts are overflowing with comparisons of M340i vs M3 and X3M40i vs X3M and majority of folks are choosing 340i and these are not first time buyers but, life long Bimmer owners and there are few cases where people have downgraded from an X3M to a X3M40i for practicality purposes (That’s here in US so imagine how impractical it will to own a full M as a daily driver in India)
In all aspects, M3401 is enough to get “almost” complete thrills of an M-performance car unless you are a keen track goer, have means to drive to its full potential (Heck, I would be surprised if any of “us” owners can even get the full potential of the M340i)
What I didn’t quite like about M340i released is the grille and dull interiors (performance cars doesn’t always have to be black/grey interiors, we need something lively and colorful to make things more interesting). BMW USA is playing around with a canvas of colors both for exterior paint as well as interiors for their M cars and it’s a treat to see and feel them in person
Congratulations again to Karan & Dieselite and indeed exciting times ahead for enthusiasts as this pricing makes it affordable to regular Joe’s like me who still have to stretch quite a bit to afford this in India