Royal Enfield's new Tamil Nadu factory starts production

Royal Enfield starts commercial production from its new manufacturing facility at Oragadam, Tamil Nadu.

Spread over 50 acres, the Oragadam plant has an installed production capacity of 150,000 units in the first phase.

An initial investment of Rs. 150 crore has been made towards construction of this facility that will produce the full range of Royal Enfield motorcycles.

Rolling out the first bike from the Oragadam facility, Siddhartha Lal (MD & CEO) said, “Royal Enfield has witnessed a huge surge in demand in the recent past, recording a growth of over 50% for each of the last two years. We have stretched the capacity of our existing 60 year old plant to record levels – achieving production of over 12,000 motorcycles in March 2013. Yet the demand for our motorcycles has continued to outpace the supply. With the execution of the first phase of the plan, we have revised our production target upwards in 2013 to 175,000 motorcycles from both plants. We have already begun working on the second phase of expansion at Oragadam, which will further increase the production capacity to 250,000 motorcycles by 2014.”

The construction at the plant commenced in February 2012 and was completed in a record time of 11 months. A CED paint shop with a painting capacity of 600 motorcycles per day has been installed. A robotic painting system and powder coating system have also been added.

Chassis dynamometers and a 1.4 kilometer test track allow for the motorcycles to be thoroughly tested before customer dispatch.