Originally Posted by desideep
(Post 3739712)
Today i crossed this Road, NEXA logo was removed and it is just Maruti now. |
Originally Posted by tbppjpr
(Post 3739719)
So they maybe fearing that the excitement about the new showrooms may cool down before they officially unveil all the showrooms on one particulate set date, thus removed logo now and will put it back on the unveiling day. :D |
Originally Posted by Abhi99
(Post 3740140)
My service advisor indicated that the car would be unvieled after the IIFA awards go on air this weekend. |
The key highlight to behold, though, will be the 16th S-Cross IIFA Awards Green Carpet and Main Awards to be aired on 5th July, 2015, where the celebrations will hit a crescendo |
To begin with, the facade of the showrooms will have a typical global design with glass walls. Though dealers will own and run the place, only Maruti Suzuki Nexa branding will be displayed prominently on a black background. The well appointed interiors get an understated yet premium while and black color theme. Modern lighting systems add to the ambiance. The outlets will have wall mounted displays which will be connected to iPads from which a car’s salient features can be explained or it can be compared with the competition. Every customer will have a personal relationship manager who will aid throughout the buying process. The personal relationship manager will continue to be the single point contact even for after sales service requirements throughout the entire duration of ownership. Maruti says that there is a sizable number of young customers who would like to shop at Nexa. The automaker says that target customers are the ones who have achieved success early in live, are increasingly global citizens, well traveled, well read, digitally savvy and avid users of contemporary technologies. Nexa outlets will be manned by highly experienced personals from the premium sector. Maruti have recruited personnel from hospitality industry and salesmen from luxury car brands. |
Originally Posted by RavenAvi
(Post 3746339)
Maruti-Suzuki's NEXA outlets will cater to the premium segment of customers who walk in to buy the Ciaz, S-Cross, the upcoming YRA/Fronx hatchback, etc. |
When asked if the company would also start selling Ciaz from the Nexa network, Kalsi said "as of now the model will continue to be sold at the existing network". |
The company that has set a target of selling two million units annually by 2020 with around 25 models, expects the Nexa network to contribute a significant amount to its sales and will open 100 dealerships under it in 30 cities by the end of ongoing fiscal. |
Maruti Suzuki India Limited (MSIL) is establishing a chain of retail outlets branded Nexa to exclusively cater to the sale of premium products starting with upcoming cross-over utility vehicle S-Cross. MSIL has set a target of selling two million units annually by 2020. The company expects Nexa network to contribute significantly to its sales by the end of the decade. - See more at: http://indianexpress.com/article/bus....1qAqd3C3.dpuf |
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