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Originally Posted by manishk123 I'd take a Q5 anyday over this and still have some change left over to get a Jetta for the wife! Rightly said, once the novelty of the looks fades over I dont think there will be many takers at this price. I think Tatas/LR trying to cream the market while they can. Expect some price cuts in 6 months or so.
Btw V-16 how does a Touareg come at 50% off. I thought that too was in the 60 lac range. Do tell us if you know of some good discounts being offered. |
Sorry my mistake, its the Phaeton thats available at 50% off and not the Touareg. though there are hefty discounts on the top versions of the Touareg.
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Originally Posted by drmohitg Just to give an example of how we love to buy cars for the Snob value and not for the features it offers: The record breaking SUV - Fortuner! At 23 L OTR delhi right now it still easily manages to find 800-1000 new homes. Do you really feel that people in India suddenly became passionate about off-roading? Hell no! All these people buy the fortuner for its looks and hence the snob value. The only offroading they ever manage to do in there lifetime is broken city roads. I can bet most of Fortuner owners cannot really tell when to use which mode of driving.
Similarly the Evoque looks like no other vehicle till date. It will turn heads for quite some time to come and I am pretty sure will stay sold out for many many months to come. |
Till now, one could not get a decent looking SUV with presence and capability for as less or even close to the Fortuner's price. Even today for its size and capability, its still very well priced. Thats why its a record breaking vehicle, much as was the Skoda Octavia, when launched at a price of 10.5 Lakhs. Also there is the Toyota service reliability which has won the customers over. Why else would a really ugly Qualis or an Innova which looks more a Van than an SUV find buyers and be best selling vehicles in theor class. Even in the second hand market, these dont depreciate easily.
Indians love their SUVs as it makes them look Macho and the seating has a higher view overall. If compared to other indegeniously made SUVs available, i think the FOrtuner outclasses them in size, capability and pf course price. The other contenders would be the Captiva, CRV (which do not have a third seat and the CRV comes only in Petrol). Am not even considering the lower ones. The Endevour's rear seating is more of a joke. The Santa Fe is too steeply priced and does not look so good so The Fortuner's numbers are on account of its overall package and some very smart pricing strategy my Toyota.
Yes people do buy the SUVs more for the snob value but we have personally seen that the Fortuner is a very formidable off roader, though the price at which it comes is restructuring for using it in OTRs.
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Originally Posted by shortbread The Evoque was never meant to be a practical multi purpose SUV. Land Rover already have the Freelander competing against the Q5 and other German like for likes!! The Evoque is a sales success because it offers something different to people who are looking for more than just practicality or VFM.
Its a similar theory to the Mini, you could buy two Swifts for a kitted up Mini, but what would you rather be seen in?!! People dont buy a Mini simply because they want a small hatchback.
Land Rover played it smart, they could have made a souped up Freelander and called it a Range Rover, similar to a Audi Q5 which is simply a dressed up VW Tiguan. While the Q5 now battles with the likes of X3, GLK, Freelander etc..for market share, the Evoque right now is successfully running its own race.
Its a different car inside and out as well. When I experienced this in the showroom you could immediately notice that a lot of effort has been made to make sure the car stands out, whether its the interiors or exteriors. Even the seating position is nothing like a bog standard SUV, its more like sitting in a sports car.
While it is priced out of my range you notice customers booking them and adding a whole lot of extras as well. These people know that the Evoque will not be seen doing School runs, given away as fleet cars etc. Land Rover knew what these customers wanted from day one and they hit the nail on the head, Bang on!! |
YEs the Evoque is a niche car. What happens to overpriced niche cars is that once the novelty wears off, there are very few takers. Im talking about India. See the market for Hummers. Try getting a buyer for even at half of what they had cost a few years ago. Indian love VFM and a very small percentage does not bother about that. This is not exactly a Rolls or a Bentley where the buyer would not really care what it costs as there is a real snob value attached to those super luxury vehicles. Mind you, the resale of these ais also not too good, price wise i mean.
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Originally Posted by joslicx Looking at most prospective customers of these cars Q7, Cayenne etc (film stars, sports stars, big businessmen etc) what do they care for more space??? Its not like they are buying to carry 10 people around. Isint the badge enough?
RR is simply altogether another level to Audi and probably even Porche. I still feel the most beautiful car on earth (Evoque) is still not too expensive for that price. I'd buy without second thoughts if only I had the moolah! |
Well actually for Film stars and politicians its all about space for different reasons. While Film starts spend a lot of time in their vehicles travelling they also carry a lot of stuff with them. Their make up kit, change of various clothes etc etc. The list is almost endless. To top that it has to be comfortable. Thats why earlier the VW micro bus was the darling of film stars. Regarding politicians, they also carry a lot of baggage with them, mostly it consists of people
. Politicians also travel a lot, more than the film stars. They have to go to remote interiors where roads hardly exist, thats why they need suvs and big suvs. Size does count here. Whike Film stars carry a secretary and a Chamcha with them, the politicians carry the same, only the chamchas are in the plural. Many a times politicos are also accompanied by journos. Actually for both, a big comfortable SUV is the order of the day.