[karanraheja]

Originally Posted by aniketi

People buy cars and not engine. So even if they have 1.5 TDCI engine people will look at the overall package. Other things which matters most are price, looks, features, A.S.S., brand, comfort, ride & handling, resale value, spare parts cost, etc. On looks, its nothing great for sure, all will agree to that. On service part, its not well known and spares are generally on higher side. Resale is generally low for all Ford cars. We all know that even if Swift, Wagon R are old, fact is it still sells in large numbers, & will continue the same way. It has huge Maruti Brand advantage which Ford don't have. Considering all these factors, i am sure it will not be a huge seller unless Ford does something extraordinary for the car

Well i just said this car has a good 1.5 TDCI as an advantage i dint say that this is the only reason it will sell ! And Please for heavens sake stop your Pro Maruti Posts . My only argument was how you could write off a product when its not even launched . Figo did reasonably well for Figo inspite of its dated design i don see a reason why it wont sell if priced well. I dont want to argue further.

[D4D]

Originally Posted by tharian

Surprised you've never spotted at Petrol Figo. They are much more than a petrol Indica or probably a petrol Punto.

Nope, never spotted a petrol Figo. Have seen very few Indica and Punto petrols.

Why can't they manufacture the engine in India? Use it in three cars(Ecosport+Figo+Fiesta), and the cost of manufacturing reduces.

Fact is: I've seen more Innova Petrols than Indica/Punto.

[ramzsys]

Originally Posted by aniketi

On service part, its not well known and spares are generally on higher side.

It was on the higher side in the Ikon and Mondeo era when most parts were imported. Not now. Regular spares prices are competitive with Maruti(which is not providing a long life coolant or a synthetic oil in the gearbox, for milking customers at each 20k service).

When ford charges a Rs.1000+ for each 10k interval service, it includes labor for oil change, oil filter change, air filter change, brake cleaning, head lamp focus adjusting, car wash, greasing etc.. except the wheel alignment.

Coolant life of 1L, gearbox oil for life time(or until issue comes up), diesel filter change at 30k and such other long service parts(though none can beat Toyota in this regard).

They have also introduced a Happy Pocket Service, for which we get an oil service, car wash and a vehicle health card(tyre life, brake pad life, battery health card, brake lines, etc) for around 2500 rupees all inclusive.

[vb-saan]

Originally Posted by aniketi

The car looks good but nothing special to attract all or create enthusiasm in the market. It will not stand out in the already crowded market; in fact it will be hidden. It will be a good car but what Ford need is volume seller. I don't think this car will do that.

IMO, in the segments below 10 lakhs, it all works with the pricing (and good looks probably are the last parameter to consider). The Figo was an average looking car at the launch itself, and it did really well, thanks to its competitive pricing and a reasonably well-built car. Recently the Ciaz also with its blend in the crowd styling is doing well. And if good looks really matter, cars like the DZire should be selling less than Premier Rio, and the Punto should be among the top-sellers

Originally Posted by aniketi

I don't see it giving competition to cars like Swift, i10 Grand, i20 Elite, etc. It may compete with cars like Polo, Punto mainly.

Actually Ford will have to place this against the Swift , i10 Grand or Brio, and the sedan version is the space of Amaze and DZire. Polo/Punto and the respective sedan variants is a segment above, and I hope Ford has now learned a lesson or two about product placing and pricing with the Fiesta debacle. And this being a Ford, I feel other parameters like safety and drivability will not be majorly compromised.

[aniketi]

Originally Posted by vb-san

IMO, in the segments below 10 lakhs, it all works with the pricing (and good looks probably are the last parameter to consider). The Figo was an average looking car at the launch itself, and it did really well, thanks to its competitive pricing and a reasonably well-built car. Recently the Ciaz also with its blend in the crowd styling is doing well. And if good looks really matter, cars like the DZire should be selling less than Premier Rio, and the Punto should be among the top-sellers

Sorry but i guess you are wrong here. People don't buy cars just by looks, i know, but it is not at all last parameter as you said. Else cars like i20, Polo, Swift (Zdi is not cheap) which are costly will never sell. But they all sell in good numbers as those cars are good in terms of looks & as a package. And important thing here is looks are subjective, you don't like DZire doesn't mean all will not like it. Its numbers per month just shows that. As i said, people looks for overall package, and as a package cars like Dzire, Swift, i20, i10 grand, Polo, etc are better than others. Take examples of Duster, EcoSport as well, those sells mainly due to their looks & overall package.

Originally Posted by vb-san

Actually Ford will have to place this against the Swift , i10 Grand or Brio, and the sedan version is the space of Amaze and DZire. Polo/Punto and the respective sedan variants is a segment above, and I hope Ford has now learned a lesson or two about product placing and pricing with the Fiesta debacle. And this being a Ford, I feel other parameters like safety and drivability will not be majorly compromised.

Ford learned a lesson or not is a big question. We will get to know it soon

[Porschefire]

Originally Posted by karanraheja

Are we not jumping the gun by saying this car will not sell in volumes.

Well, most of us are quite used to Aniketi's complete disregard to all the existing and the future vehicles that Ford will launch in India. He is entitled to his opinion, which many of us disagree.
I'll just say, being ignorant is bliss.

Nevertheless, the car looks good and the 1.5 TDCi will definitely prove its worth. Is it gonna be in the same tune as the Fiesta/Ecosport?

[arunphilip]

Mods, shouldn't we be thinking of renaming this thread as "2015 Ford Figo-based compact sedan" ?

[nim_peter]

Ford also going the Fiat way. They have some brilliant Petrol and Diesel engines, none of them are offered in Indian Market. They also have some good looking cars which are not offered in India, Mondeo and Fiesta hatch are few examples. I drove a hired Mondeo 2.0 TDCI in UK, close to 1000 miles, what an awesome car. It never felt like a Diesel and it had loads of torque and power. It can give some serious competition to Cruze, Laura and a few in those category.

[aravind.anand]

Originally Posted by nim_peter

I drove a hired Mondeo 2.0 TDCI in UK, close to 1000 miles, what an awesome car. It never felt like a Diesel and it had loads of torque and power. It can give some serious competition to Cruze, Laura and a few in those category.

The Mondeo is actually competing with the Accord & Superb. Focus is what would compete with the Cruze / Octavia.

The new Figo, will have a very competent diesel engine, and if they manage to retain the handling characteristics of the current Figo / Classic, then we might finally get an affordable hot hatch.

[phamilyman]

Originally Posted by aravind.anand

The new Figo, will have a very competent diesel engine, and if they manage to retain the handling characteristics of the current Figo / Classic, then we might finally get an affordable hot hatch.

Thats the issue - they have let the Figo become stale, while its mileage reports remain quite sad (many friends/colleagues in delhi bemoaned its petrol mileage as being around 10-11), and the competition gets snazzier by the day (i20 / swift etc). That's why its not selling in spite of much lower prices.

The Figo titanium costs 6.09 ex showroom vs 6.95 for Swift ZDi in delhi. From my last enquiries in 2013, I recall that the Figo has more discounts as well.

Yet the Figo sells ~1500-1800 units/month vs 12-18000 of Swift. Its just got stale IMHO and Ford dropped the ball.

[swiftnfurious]

Originally Posted by aravind.anand

The Mondeo is actually competing with the Accord & Superb. Focus is what would compete with the Cruze / Octavia.

The new Figo, will have a very competent diesel engine, and if they manage to retain the handling characteristics of the current Figo / Classic, then we might finally get an affordable hot hatch.

That would be great. The new Figo looks beautiful, will (hopefully) retain the pure Ford DNA, interiors like Fiesta (if bin sharing is done) will be great and a 90 bhp engine to top it all.

I seriously hope they do these with the hatchback and compact sedan!

[Aditya]

Production of the Figo compact sedan is likely to start at Ford's Sanand facility before the end of the first quarter of 2015.

Link to Team-BHP News Article

[tharian]

"Engines options are likely to include 1.2-litre petrol and 1.5-litre diesel units. A naturally aspirated version of Ford's 1.0-litre EcoBoost engine could also be used to power the car."

I only hope the petrol options are not true. The 1.0 Litre EcoBoost on the EcoSport is nothing great to write home about and then comes the NA version of the same engine.

The 1.2 Litre version I am guessing would be the downsized version of the 1.5 petrol doing duty on the EcoSport now and hopefully they do a better job on that motor than what they did on the 1.2 on the present Figo.

[i74js]

What engine options are offered to the international buyers?

More so, the sub-4 meter sedans have started getting auto transmission both in petrol as well as diesel trims. Ford needs to be cautious of these developments too. It should not happen that the last mover also has the least number of sales.

Aggressive pricing and that too with not so quick revision of pricing, good engine options and features to compete with other players.

Cheers

[swiftnfurious]

I had been to a TD today for the Fiesta and while chatting up with the SA, I was told the below points.

1. The new Figo twins are supposed to be launched in Sep-Oct time frame.
2. The engine options will be 1.0L ecoboost and 1.5L TDCi.
3. The hatchback will come with a honey comb grill while the C-Sedan will have the same horizontal grill (like the new Fiesta).

Disclaimer:: I can't vouch for any of the points.