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Originally Posted by power ranger aerohit, what I meant by average vehicle is the following: The sound insulation is quite bad for a car in this segment. The Bolt I drove a few days back with revotron engine was far more superior to in-cabin noise. Then, the quality of plastics used is way inferior. Please go and check the plastic quality in the new Ford Figo Aspire. One thing is clear, people are saying just because they have Nexa showrooms, this car should sell. People are quoting even BMW and Mercedes premier concept. For your kind information Merc or BMW sell for engineering and safety not for the showroom. They have enormous cutting edge technologies incorporated. Working for Bosch, I know this. Its not because they have all white showrooms like Nexa that a merc or beamer sells !! I will only pay for the quality and the worthiness of the product not because the showroom gets more bill due to dressing up staff in blazers and have 150 cfls on. In fact, the girl at Metro ford was more courteous and always escorting me and had more technical knowledge than the NEXA folks !! Just getting an average joe decked up in blazer is not premium. I am sorry to say that the product does not deserver upward of 17 lakhs !! |
S Cross 1.6 is an absolute treat to drive! My friend touched high speeds with ease! There is absolutely no cabin noise if the gear change is done appropriately. We play with this amazing little machine on highways. With all four wheel disc brakes and ABS, we have no hesitation in revving it.
Honestly, NEXA is a great team and the Relationship Managers are well groomed, handle even the most cranky customers with a smile. There are few who think they are the pros in automobile sector and walkin to check the patience of Relationship Managers only to be ignored and this irates them even more only to come back home and type in wrong impressions about NEXA and S Cross.
Let us all appreciate and encourage innovative ideas and upgradations in the auto world folks.
Mod Note: High Speed Mentions on the forum is not allowed. Quote:
Originally Posted by pannags
Well! A brand is a reflection of the overall experience and is only as strong as the underlying products and/or services, which in many cases, is a true reflection of the perception a customer carries in mind.
A good brand is built after years of establishing credibility. For e.g. when you buy a pair of Ray Bans, you don't doubt their ability to ban UV rays. In the same way, Maruti Suzuki already stands for everything that you very well described, but the missing part is how far NEXA can take it.
In my case, most of the discussions and transactions happened at the "parent Maruti Suzuki dealership" and the overall experience had nothing special to write home about (except a very patient RM). In fact, I had a better overall buying experience with my Esteem almost a decade ago! Therefore, while I believe S-Cross is a premium product and deserves the kind of positioning it has been given, NEXA has some catching up to do.
And finally, to offer discounts in just a month after the launch is no doubt good NEWS for prospective buyers, but what about those who pre-booked and bought it on launch. Is this how NEXA intends to reward loyalty?
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Well, its just the beginning of the brand called NEXA. Let me explain in brief about what I found different in NEXA and how the overall experience is premium and exceptional.
1) When a customer gets his car to NEXA outlet, he is first greeted by a valet parker, I haven't seen a valet parker even in Merc and BMW outlets.
2) A Relationship Manager handles all the customer needs at one go. A lot of time is saved by this.
3) RM is global, knows how to pamper the customer.
4) Discussion about finance does not happen infront of all. A lot of importance has been given to privacy.
5) Courteous pantry boys, offer me the drink of my choice. I, as a customer feel like the king in there. I have never experienced this in any of the luxury outlets too.
6) I love the way apple mirroring happens and all the info that I need is at the finger tip of the RM
7) Minimum paper works indicating concern and care towards mother earth. That is phenomenal, isn't it?
8) Delivery happens inside an ac showroom. That is again something new for us.
9) Even after sales, I have my RM in touch with me for any of my car needs. Car buying experience has never been so easy.
Ofcourse, in some of the outlets, you may not have experienced the above pampering, but its still the beginning, like I said in one of my posts, a lot of hard work needs to be done by NEXA to build the brand. Also, filtering of unsuitable RMs too has to happen.